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Jan 2023
24m 40s

Playbook 13: The Negotiation Playbook

NICK CEGELSKI & ARMAND FARROKH
About this episode
FOUR ACTIONABLE TAKEAWAYS When giving price: explain how it works first, then give price and stop talking. When the customer asks for a discount, act surprised and push away to encourage them to come back to the table. Lock in access to power before negotiating. Confirm the person you’re speaking to can get the deal done on time and approved. Don’t make ... Show More
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