Jonah Berger (@j1berger) is a professor at Wharton and a world-renowned expert on word of mouth, social influence, consumer behavior, and how products, ideas, and behaviors catch on. He's also a bestselling author; his latest book is The Catalyst: How to Change Anyone's Mind.
What We Discuss with Jonah Berger:
How the ingrained anti-persuasion radar we all ... Show More
Yesterday
1394: Wife Cheated with Friend, But Must Marriage End? | Feedback Friday
Your wife and your fantasy football pal were a secret team. Is staying married smart parenting, or just making you a schmuck? It's Feedback Friday!And in case you didn't already know it, Jordan Harbinger (@JordanHarbinger) and Gabriel Mizrahi (@GabeMizrahi) banter and take your c ... Show More
1h 32m
Nov 2021
Jonah Berger on How to Change Anyone's Mind
Jonah Berger is a professor at the Wharton School of the University of Pennsylvania. He's an international bestselling author, a world-renowned expert on word of mouth, social influence, consumer behavior, and how products, ideas, and behaviors can catch on.
In this episode, Eric ... Show More
45m 10s
Mar 2023
80. Magic Words: Change What You Say to Inspire and Influence Others
<p>Words have impact. But when it comes to enchanting audiences and captivating with communication, <a href="https://www.fastersmarter.io/guests/jonah-berger/">Jonah Berger</a>, PhD ’07, says some words are more potent than others.</p><p>Berger is a Wharton School professor and a ... Show More
27m 55s
<p><a href="https://stephanie197.typeform.com/to/j1scjtOU" rel="noopener noreferrer" target="_blank"><strong>We want to hear from YOU! Take our survey.</strong></a></p><br><p>Have you ever wondered why some people seem to have a magical way with words, effortlessly connecting wit ... Show More
<p>Want to be more persuasive? Wondering which words will influence people to take action? To discover how to use language to guide people to a desired outcome, interview Jonah Berger.</p><p><br></p><p><br></p><p><strong>Guest</strong>:<strong> </strong><a href="https://jonahberg ... Show More
<div class="OutlineElement Ltr SCXW264723387 BCX0"> <p class="Paragraph SCXW264723387 BCX0"><span class= "TextRun SCXW264723387 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="none"><span class= "NormalTextRun SCXW264723387 BCX0">We are delighted to welcome Jonah Berger, Marke ... Show More