If you think about food all day, it's not because you lack willpower or you're addicted to food. Food noise is an alarm, not the problem itself, and it gets louder the longer it goes unanswered. In this episode I walk through the 10 reasons for food noise I see most in the women I coach, so you can find the root cause and start quieting it before it's too late.
What we cover:
• What food noise actually is, and why it looks different for everyone
• Why food noise is an alarm and not the real problem
• How the way you talk about food keeps you thinking about it
• The role stress and your nervous system play in constant food thoughts
• Why eating too little and "playing it safe" can make food noise louder
• How old beliefs from childhood and about yourself keep the cycle going
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(00:00) - Why food noise gets louder the longer you live with it
(01:16) - What food noise actually is (and why it's different for everyone)
(03:55) - The smoke detector most people just unplug
(06:05) - Reason 1: The words you use about food
(12:23) - Reason 2: What you've been told about food
(16:10) - Reason 3: Is it actually about the food?
(21:50) - Reason 4: The plan that was never going to last
(28:43) - Reason 5: Why "playing it safe" backfires
(33:39) - Reason 6: The ping-pong match in your head
(39:30) - Reason 7: Why "I can't have that" keeps you hooked
(41:26) - Reason 8: The voice from your childhood at the dinner table
(46:16) - Reason 9: Who you think you are around food
(48:33) - Reason 10: What your brain has never seen
(52:04) - Where to start (and what to do next)