Episode 261 of The Business Development Podcast features Tim Truax, CEO of PodSummit YYC, longtime host of The Nerd Room, and a true pioneer in Canadian podcasting. With nearly 500 episodes under his belt, Tim shares the unfiltered reality of what it takes to build a show that lasts—without chasing trends or downloads. From late-night basement recordings to leading Canada’s premier podcasting summit, his story is a testament to passion, consistency, and the power of building community one episode at a time.
Positioned at the core of the Podcast Playbook series, this episode is a crucial mid-series reset for creators. If you're wondering whether podcasting is still worth it, or if your voice truly matters—this conversation is your answer. Tim’s journey proves that podcasting done with purpose can build movements, not just audiences. This is the kind of episode that re-ignites your why—and reminds you that the mic in front of you could change everything.
Key Takeaways:
1. The most powerful podcasts aren’t built on downloads—they’re built on consistency, passion, and purpose.
2. Podcasting success starts when you stop chasing trends and start building community.
3. You don’t need experience in broadcasting or audio editing to launch—you need the courage to start.
4. Great podcasts aren’t born in studios—they’re forged in late nights, learning curves, and honest conversations.
5. Your voice matters more than you think—and someone, somewhere, is waiting to hear it.
6. Showing up on hard days is what separates casual creators from long-term leaders.
7. Podcasting becomes easier when you commit to 100 episodes—because that’s where real traction starts.
8. Good audio quality isn’t optional—it’s a sign of respect for your listeners and your message.
9. Connection is the real currency of podcasting—and it grows episode by episode.
10. You don’t just build an audience with your podcast—you build a legacy if you stick with it long enough.
Companies mentioned in this episode:
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