The company behind the blockbuster acne fighter, Mighty Patch, was launched in 2017 with a single product sold exclusively on Amazon. It was inspired by similar patches Ju Rhyu had seen while living in Korea. Ju struggled with breakouts herself, and when she tried a patch and saw how well they worked, she was inspired to tailor a patch for the U.S. market. S ... Show More
Dec 2023
Ju Rhyu Had A $630MM Exit. Is She Happy Now?
<p>It's one of the biggest, most remarkable exits I'm aware of in ecommerce: in 2022, Hero Cosmetics sold for $630M.</p>
<p>So in this episode, I brought Hero's co-founder and former CEO, Ju Rhyu, on to the show to talk about how in the world they accomplished such a ... Show More
43m 50s
Sep 2023
Behind-the-Scenes of a Brand Acquisition With Ju Rhyu of Hero Cosmetics
Ever wonder what it’s like to sell your beauty brand for hundreds of millions of dollars? Same. Ju Rhyu, co-founder of Hero Cosmetics, which was acquired in 2022 for $630 million, is on the pod to shed some light on the recent Naturium M&A news, what really goes down when your co ... Show More
42m 30s
Jan 2021
How the co-CEOs of Glow Recipe found creativity (and heritage) in skincare
Since launching their first line of products in 2017, Sarah Lee and Christine Chang’s skincare brand Glow Recipe has been a driving force in the Korean beauty wave, particularly in the US—and it’s not hard to see why. From their colorful packaging to alluring scents, Glow Recipe’ ... Show More
32m 12s
May 2021
011: From Redundancy To $19k ONE MONTH After Launch: Korean Beauty, Micro-Influencers, And The Manufacturing Challenge
Elita Gluscevic and Stephanie Turzi had an incredible product idea, but suddenly found themselves feeling a little overwhelmed and unsure of where to go next. With a background in marketing and graphic design, the friends knew they wanted to launch a chin-lifting mask based on a ... Show More
41 m
Apr 2019
112: Starting a Business & Pressing Reset on the Skincare Industry w/ Liah Yoo
<p>The beauty and skincare industry thrives on “more”: buy more products, put more on your skin, and – if they don't work – use them more often. Today's guest is Liah Yoo, a beauty influencer and CEO of KraveBeauty: a skincare brand that sells “less”. Through her YouTube channel ... Show More
43m 32s
Jan 2023
Why L.A. Had the Right Ingredients for a Wellness-Inspired Skin Care Brand
<p>Youth to the People is famous for its nature-meets-science skin care products, often incorporating ingredients like superfoods and antioxidants. On this episode of <i>Shopify on Location in Los Angeles</i>, founder Greg Gonzalez shares his story, from his grandmother’s skin ca ... Show More
26m 50s