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May 2025
55m 58s

TikTok derm Dr. Muneeb Shah on building ...

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May 7
Why are people flying to Korea to inject salmon sperm in their faces?
What is PDRN? You've probably seen the four letters on serum bottles, sheet masks and even lip balms — or heard them on TikTok. PDRN stands for polydeoxyribonucleotide and typically refers to a DNA fragment that's often, but not always, derived from salmon sperm and most commonly ... Show More
37m 34s
Apr 30
L’Oréal's product placement strategy for "The Devil Wears Prada 2" with exec Laura Branik
L’Oréal Paris is betting on “The Devil Wears Prada 2” through an official partnership that spans TV ads, OOH advertising, social campaigns, consumer eventing and product placement in the film. L’Oréal officially announced the partnership in March through a commercial that debuted ... Show More
38m 45s
Apr 23
Can a diffusion beauty line work? Indie Lee hopes to prove it can
Indie Lee launched her namesake beauty brand — a pioneer of the "clean" beauty movement — in 2010. Now owned by parent company American Exchange, the brand is embarking on a new chapter: a diffusion line, Indie Lee Botanicals, which launched at Whole Foods in February. The range ... Show More
41m 32s
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