A masterclass in influence, a podcast sp...

<p>This week’s guest on <i>The PR Week</i> podcast is Paul Wood, an alum of Ketchum and the chief marketing and communications officer at the Cohen Veterans Network. </p><p>He gives us the lowdown on why his nonprofit was founded to help post-9/11 veterans and how it provides men ... Show More

WHAT YOU’LL LEARN: In today’s Influencer Podcast episode, my guests and I are chatting about the incredible power behind empowering women to grow their influence and affluence, the gateway questions that help you begin to explore your powerful potential and 5 simple steps to unpa ... Show More

<p><a href="https://www.linkedin.com/in/timglomb/">Tim Glomb</a> has never been one for doing things the “traditional way.” From his days producing reality television shows, to his current gig as the Vice President of Content and Data for <a href="https://www.cheetahdigital.com/" ... Show More

<p>There is one thing that every marketer would say they need: content. But what makes for good content and what makes for the best content? Is it storytelling? Is it authenticity? What content drives engagement, versus what content is merely passable? <a href="https://www.linked ... Show More

Ep. 266: This week we're sharing a chat we recently had with Yasmine Parrish, Chief Action Officer and Founder of Muse Makers Management! As a seasoned communication and brand strategist with over a decade of experience, Yasmine is telling us how using micro-influencers alongside ... Show More

<p>Social media today is less about making friends and more about following popular content creators. While those creators are starting to hold some power over the platforms themselves, they’re also looking to become less reliant on the platforms that have enabled them to find fa ... Show More

<p>Lior Sion has been doing tech for 30 years, since he was in High School. He is married with 2 amazing and a dog (a Vizsla to be specific), and is in his mid 40s. He is passionate about ultra running, which is anything larger than a marathon... which can equate to 5-6 hours of ... Show More

<p>Mentorship is a sexy topic that gets thrown around in a lot of interviews, but this week’s guest does more than just talk about it. We caught up with her <a href="https://www.linkedin.com/in/jc-lapierre/">JC Lapierre</a>, the U.S. Chief Strategy and Communications Officer at < ... Show More

“So, there is something here. This medium works - it builds trust. It’s more authentic, and it just creates that craved for human connection that people really want. And especially when they’re thinking about brands. I think people really want to trust the brands that they work w ... Show More

“If you’ve never done podcast advertising before, when you run your first campaign, as much as I would love to say that it’s gonna knock it out of the park, it probably isn’t.” Your first ad campaign probably won’t be your best - but we all have to start somewhere, right? Sarah M ... Show More