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Jun 2023

25m 41s

AI is coming: How to use AI in your psyc...

Dr Rosie Gilderthorp

About this episode

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Race in Therapy Workshop

Before we get started today I wanted to mention that we have a workshop coming up on 13th July. It is hosted by Kaemotherapy and is all about Race in Therapy, how we can support clients of colour and make sure our practices are part of the changes that need to happen in mental health in the UK. There are only ten spaces available so visit Race in Therapy Workshop to secure your place on the live training.

Full show notes and a transcript of this episode are available at The Business of Psychology

Links & References:

Episode 34: What you should be blogging about: Choosing topics and titles for your psychology blog

Human Behaviour-Change Project Webinar Series (YouTube)

Wellcome Open Research: The Human Behaviour-Change Project: An artificial intelligence system to answer questions about changing behaviour

Rosie on Instagram:

@rosiegilderthorp

@thepregnancypsychologist

Is AI useful for marketing?

I tested two products:

ChatGPT - for text stuff (blog posts, podcast episodes, social media captions)
DALL·E 2 - images generator

The dangers?

It produces super boring stuff that sounds good but has no original thought as there is no capability for original thought. Please (for the love of god) don't get it to write you 50 quotes about the benefits of mindfulness and churn one out each week. We will all die of boredom and it will be a waste of your time.

The opportunities?

It can rewrite content you have already created into other formats, for example I asked it to split a book chapter I have written down into three blog posts and it did a brilliant job of pulling out the key points and creating short blog posts. However, it also erased all my jokes and stories from the chapter when it created the blog posts therefore making them pretty bland. This could be OK if the aim of your blog was just to improve SEO on your website, however if you want to develop relationships with potential clients or spark enthusiasm or interest in real people then AI is not going to do that for you. For someone like me, I could use AI as a starting point to make sure I don't miss out any factual information in my blog post when I am adapting one of my book chapters,...