Think back to the last time someone convinced you to do something you didn't want to do, or to spend money you didn't want to spend. What techniques did that person use to persuade you? This week, we continue our look at the science of influence with psychologist Robert Cialdini, and explore how these techniques can be used for both good and evil.
Yesterday
What Art Does For Your Brain
Think about the last time a piece of music stopped you in your tracks, or a novel kept you up late at night. Why do these experiences feel so powerful? Psychobiologist Daisy Fancourt says engagement with the arts can help to regulate our emotions, build resilience, and support lo ... Show More
49m 18s
Aug 17
How to Be A Better Partner
When we look at the people we love, how clearly do we really see them? This week, we talk with psychologist Edward Lemay about how our fears, desires, and insecurities can shape our perceptions of our partners — sometimes creating the very reality we expect. He explains how we ca ... Show More
1h 26m
Aug 10
How Feelings Make Us Smarter
Some people are remarkably good at reading the emotional temperature of a situation. They can pick up on what others are feeling, manage their own emotions, and respond skillfully. What's their secret? This week, we explore the science of emotional intelligence with psychologist ... Show More
48m 7s
Mar 2023
The Godfather of Influence, Dr. Robert Cialdini
In this episode we discuss an old trick palm readers use that you can leverage to get people to do what you want, why persuasion does not lie just in the message itself, but rather in how the message is presented, what the research reveals about why the context matters as much, i ... Show More
38m 30s
Aug 2024
The 7 Bedrock Principles of Influence for Any Marketer with Dr. Robert Cialidini
Dr. Robert Cialdini, the renowned author of Influence and Pre-Suasion, shares his groundbreaking principles of ethical persuasion. Delving into the psychology behind why people say "yes," Cialdini explains how small changes in your approach can lead to significant improvements in ... Show More
47m 6s