Think back to the last time someone convinced you to do something you didn't want to do, or to spend money you didn't want to spend. What techniques did that person use to persuade you? This week, we continue our look at the science of influence with psychologist Robert Cialdini, and explore how these techniques can be used for both good and evil.
Jul 6
Waking Up Your Spiritual Brain: Part 2
Last week, we talked with psychologist Lisa Miller about the science of spirituality. Today, we explore what those ideas can look like in everyday life. Miller explains why moments of connection, spiritual practices, and even periods of suffering can sometimes open the door to de ... Show More
1h 33m
Jun 29
Waking Up Your Spiritual Brain: Part 1
Food, safety, and strong relationships are essential to our survival. Psychologist Lisa Miller says our brains also crave something else: transcendence. She suggests that spirituality is a universal human capacity, and that feeling connected to something larger than ourselves may ... Show More
50m 5s
Mar 2023
The Godfather of Influence, Dr. Robert Cialdini
In this episode we discuss an old trick palm readers use that you can leverage to get people to do what you want, why persuasion does not lie just in the message itself, but rather in how the message is presented, what the research reveals about why the context matters as much, i ... Show More
38m 30s
Aug 2024
The 7 Bedrock Principles of Influence for Any Marketer with Dr. Robert Cialidini
Dr. Robert Cialdini, the renowned author of Influence and Pre-Suasion, shares his groundbreaking principles of ethical persuasion. Delving into the psychology behind why people say "yes," Cialdini explains how small changes in your approach can lead to significant improvements in ... Show More
47m 6s