"Satisfying customer needs better than the competitors in your market" is the key to launching high-growth products and the key to your success as a product manager. But, what is a customer need? Who is your real competition? What does it mean to be "satisfied?" And, by the way, what is a market?
In this talk a Growth Partner at thrv, Ja ... Show More
Nov 14
Hims & Hers CPO on Building Delightful Products in Regulated Markets | Dheerja Kaur | E278
In this episode, Carlos Gonzalez de Villaumbrosia interviews Dheerja Kaur, Chief Product Officer at Hims & Hers, the publicly traded health and wellness platform with a market cap of over $10 billion and more than 3 million active users across its Hims and Hers consumer brands.At ... Show More
41m 59s
Oct 29
Cisco President & CPO on Building Security-by-Design in AI Products | Jeetu Patel | E277
In this episode, Carlos Gonzalez de Villaumbrosia interviews Jeetu Patel, Chief Product Officer at Cisco, as he explores the critical intersection of AI, cybersecurity, and collaboration. Jeetu shares how Cisco is designing next-generation security products to protect enterprise ... Show More
30 m
Oct 23
Figma CEO on Design, Product, Engineering: Blurring the Lines in the AI Era | Dylan Field | E276
In this episode, Carlos Gonzalez de Villaumbrosia interviews Dylan Field, Co-founder and CEO of Figma, the collaborative design platform powering the product development process at companies like Microsoft, Google, and Airbnb. Since launching in 2012, Figma has grown from a brows ... Show More
40m 42s
Jan 2021
How to Build a High-Value Customer Experience Products with Conga SVP, Eric Carrasquilla
<p>As the Senior Vice President of Product for Conga, <a href="https://www.linkedin.com/in/ericcarrasquilla/">Eric Carrasquilla</a> knows two things: No. 1 products can fundamentally change the workflow of any business. And No. 2, more times than not, customers will tell you what ... Show More
48m 58s
Jun 2021
Developing for Intent: How Conversational A.I. is Helping Brands Make Meaningful Connections with Consumers
<p>Is chat support helpful or annoying? </p><p>To me, it’s both. <br /><br />It’s helpful because it’s the way I prefer to be helped. It’s asynchronous, it allows for multitasking, and it can be done anywhere. </p><p>But, it’s also annoying. It sucks when you type something in an ... Show More
44m 50s
Mar 2024
How To Find Your First Customers
You've built a product, but how do you take it to market? And who even wants it? To answer that, we've set up a unique call between an entrepreneur and an expert. Birna Dröfn Birgisdóttir built a brainstorming tool called Bulby, and is now ready to take it to market — but isn't s ... Show More
34m 3s
Aug 2024
Designing an Excellent Customer Experience In 3 Stages
Send us a textMost people aren’t talking about customer experience when they think they are. They’re talking about putting out fires, troubleshooting things, solving problems as they arise--all customer service-oriented stuff. While having good customer service is important, it’s ... Show More
45m 50s
Sep 2022
Customer-led growth | Georgiana Laudi (Forget The Funnel)
<p>Georgiana Laudi is the co-founder and CEO of a consulting agency called Forget The Funnel, where she helps SaaS companies scale and improve conversion rates through customer-led growth. She’s also a marketing and growth advisor to companies like MarketerHire, SparkToro, and Sp ... Show More
1h 6m
Jul 2024
Want Easier Sales and More Conversions? Add a Pre-Client Education Process
Send us a textImagine spending a half hour (or longer) on a sales call with someone. And as you wrap it up, you’re hoping they’ll say yes to your product, program, or service.But instead, they tell you they’re not ready. Or they can’t afford it. Or the timing is off, and can they ... Show More
48m 32s
Feb 2022
Getting the Scoop on Your Competitors with Erica Jenkins, CPO, Crayon
<p>Top athletes duke it out to outperform their opponents; usually only winning by a slim margin. That margin is what matters, and part of having a competitive edge means having high-value information on what your competitors are doing. <a href="https://www.crayon.co/">Crayon</a> ... Show More
40m 52s
Nov 2023
Von 0 auf Kunde im B2B SaaS: starte mit dieser bewährten Formel - R.I.P. Feature Function Shotgun Teil 2 (147)
Alle reden vom Vertriebsprozess. Blödsinn. Tatsächlich ist es ein Einkaufsprozess.
Jedenfalls, wenn du wirklich vom Kunden her denken möchtest.
Ganz einfach: Laufe in den Schuhen deines Kunden. Doch was heißt das eigentlich?
Es braucht das richtige Mindset, um diesen Perspekt ... Show More
37m 42s