It’s 1970 and The North Face’s new owner Hap Klopp is on a mission to turn the dirtbag outdoor store he bought into an industry trailblazer. But with outdoor activity still a niche pastime, he’s going to have to do more than create gear – he’s going to have to create a market too.But Klopp’s not the only one tapping into new opportunities. Climbing equipment ... Show More
Dec 2016
Patagonia: Yvon Chouinard
In 1973, Yvon Chouinard started Patagonia to make climbing gear he couldn't find elsewhere. Over decades of growth, he has implemented a unique philosophy about business, leadership and profit. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https ... Show More
25m 43s
Dec 2017
Patagonia: Yvon Chouinard (2016)
We're taking a break for the holidays, so we bring you this favorite from the last year: Patagonia. In 1973, Yvon Chouinard started the company to make climbing gear he couldn't find elsewhere. Over decades of growth, he has implemented a unique philosophy about business, leaders ... Show More
26m 5s
Oct 2024
Black Diamond Equipment: Peter Metcalf
In 1989, after years of scaling some of the most challenging peaks in the world, Peter Metcalf took on a daunting new risk: resuscitating a bankrupt climbing-equipment company, and putting himself into deep debt to do so. From the defunct assets of Chouinard Equipment, Peter laun ... Show More
54m 36s
Aug 2024
Challenges for Active Lifestyle Brands
Paulo Ribeiro, Founder of Two Things, delves into navigating challenges in the active lifestyle brand industry. Similar to many industries, the active lifestyle space has been plagued by a sea of sameness in tactics and strategies. The differentiator for leaders in the space is a ... Show More
31m 12s