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Apr 2020
25m 31s

The North Face vs Patagonia - Patagucci ...

Wondery
About this episode
It’s the late 1970s and Patagonia’s living hand to mouth and looking for a way to stoke sales. But when founder Yvon Chouinard suggests making a jersey from an unusual fabric, Patagonia creates a mountain staple and finds its products becoming a favorite of the catwalk crowd. Meanwhile, The North Face faces tough terrain as Asian imports undercut its Americ ... Show More
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The North Face vs Patagonia - Zen and the Art of Business | 4
<p>It’s the dawn of the 1990s and Yvon Chouinard is struggling to come to terms with his new status as a successful entrepreneur. He cannot decide what to do with the fast-growing monster he’s created.&nbsp;&nbsp;</p><p>Meanwhile, The North Face’s new owner Odyssey International ... Show More
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<p>It’s the late 1990s and The North Face is seeking to attract mainstream customers by opening hundreds of Summit Shops within the nation’s stores.</p><p>But when the expected avalanche of sales fails to materialize, the company finds itself slipping over the edge.</p><p>Meanwhi ... Show More
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<p>It’s 2010 and Yvon Chouinard is about to give Patagonia’s executives their toughest challenge yet: telling people to buy less Patagonia gear.</p><p>Meanwhile, The North Face is playing catch up on environmental responsibility with a spate on new initiatives.</p><p>But soon, th ... Show More
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