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Apr 2020
25m 52s

The North Face vs Patagonia - Zen and th...

Wondery
About this episode
It’s the dawn of the 1990s and Yvon Chouinard is struggling to come to terms with his new status as a successful entrepreneur. He cannot decide what to do with the fast-growing monster he’s created.  Meanwhile, The North Face’s new owner Odyssey International is pushing the limits as it scrambles to become the king of the mountain.But when economic headwinds ... Show More
Up next
Apr 2020
The North Face vs Patagonia - Rescue Mission | 5
It’s the late 1990s and The North Face is seeking to attract mainstream customers by opening hundreds of Summit Shops within the nation’s stores.But when the expected avalanche of sales fails to materialize, the company finds itself slipping over the edge.Meanwhile, Patagonia ste ... Show More
25m 51s
Apr 2020
The North Face vs Patagonia - Eco-Samurai | 6
It’s 2010 and Yvon Chouinard is about to give Patagonia’s executives their toughest challenge yet: telling people to buy less Patagonia gear.Meanwhile, The North Face is playing catch up on environmental responsibility with a spate on new initiatives.But soon, the two rivals will ... Show More
24m 52s
Apr 2020
An Inside Look at The North Face with Former CEO Hap Klopp | 7
One of the key players in the story of The North Face is Hap Klopp, who in 1968, bought the then-burgeoning outdoor sports equipment store. He bought the company for the bargain price of $60,000.Klopp was CEO of The North Face for the next 20 years, and turned the small chain of ... Show More
23m 15s
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