Most leaders build strategy around data and decks — and then wonder why nobody commits.
Matt Marcotte has spent 34 years watching this pattern repeat across 200+ companies, from Apple to Salesforce. His conclusion: real commitment starts with emotion, not logic. In his book Built on Belief, Matt lays out a deceptively simple mental model — heart, head, ha ... Show More
Feb 18
The Real Reason Your Customer Experience Is Broken (And It's Not What You Think)
What if everything you thought you knew about customer experience was backwards? In this episode, JC Quintana—author, educator, and psychologist—reveals why most companies are approaching CX completely wrong. Instead of obsessing over touchpoints and metrics, JC argues we need to ... Show More
1h 10m
Jan 28
Why Data-Ready Companies Are Winning at AI
What separates companies succeeding with AI from those struggling to see results? The answer isn't the AI itself-it's the data foundation underneath it. In this episode, we explore why the companies winning with AI today are the ones that spent years cleaning, structuring, and cu ... Show More
54m 24s
Dec 2025
4 Trends That Will Make or Break Brands in 2026
How are customer expectations evolving when people are talking less, trusting less, and switching brands faster than ever? In this episode, we break down the four major shifts reshaping customer experience in 2026 and why traditional listening tactics are failing right when compa ... Show More
1 h
Dec 2024
Episode 66: Inside the Deal with Dwayne Miller
In this episode of the Tech M&A Podcast, Dwayne Miller, co-founder and CEO of Unifi Labs, shares his journey of selling his company. Dwayne discusses the decision-making process behind seeking a liquidity event, the unique challenges of the SaaS landscape, and the importance of r ... Show More
15m 46s
Jul 2024
A Story On Data: Evolution, Technology and More w/ Mohammad Mortada | Below The Fold
<p>In this episode of 'Below the Fold,' Mohamed and Ibrahim dive into the dynamics of data in marketing. With Mohamed's extensive background in advertising and customer experience at Oracle, and Ibrahim's expertise in programmatic marketing, they discuss how data usage has evolve ... Show More
46m 25s
Nov 2021
The changing world of cloud CRM, with Chris Cognetta
Gemma Milne talks with Chris Cognetta, CongruentX’s Chief Technology Innovation Officer, about how cloud environments can help companies align their technology and operations to improve customer experiences and the importance of focusing on business outcomes, especially how these ... Show More
35m 33s
Oct 2024
Unlocking the Power of Data with Acxiom
<p> On this episode, Janet Cinfio, Chief Information Officer of Acxiom, discusses the company's role in marketing intelligence and data management, the importance of balancing privacy with personalized marketing experiences, the need for responsible innovation in technology, and ... Show More
36m 1s
May 2021
CDP is key to customer journey orchestration, with Thomas Wieberneit
Gemma Milne talks with Thomas Wieberneit, co-founder, CEO, and Principal of aheadCRM, about customer journey orchestration, understanding the dynamics of customer consent to provide data during that journey, the importance of consolidating data sources, the two biggest challenges ... Show More
30m 5s
Aug 2024
How Micro-Engagements Generate Sales and Build Loyalty
Personalized, real-time micro-engagements are more than just a trend – they're reshaping the future of banking. By leveraging technology to create meaningful, timely interactions, financial institutions can build stronger customer relationships, increase loyalty, and stay competi ... Show More
1 h