logo
episode-header-image
Aug 8
29m 28s

The Mental Block That’s Costing You Deal...

Donald C. Kelly
About this episode

Today, Dr. Noah St. John is here to challenge everything you thought you knew about why some people thrive and others get stuck. If you want to level up your success in any area of your life, the first thing you must do is to change your mindset. Dr. Noah is going to show you how to conquer the "head trash" that holds us back, break through income plateaus, and unlock results.

Meet Dr. Noah St. John

  • Dr. Noah has been teaching clients for 30 years and is credited with helping them add a collective $3 billion in revenue. 
  • He is known as the "Done with Head Trash" guy and is a leader of the movement to help people get past their self-imposed limitations. 
  • He has written 25 books on the subject and has helped individuals and organizations ranging from 100 to 10,000.

Inner Game vs. Outer Game: The 80% Rule

  • Dr. Noah argues that success is at least 80% about your "inner game". The inner game is everything happening in your mind, including the beliefs and stories you tell yourself. 
  • While "outer game" activities like making calls and sending emails are important, Dr. Noah emphasizes that mindset is the true bottleneck for most people.

Clearing Out the "Head Trash"

  • Dr. Noah defines "head trash" as the internal voice that says, "I can't because...". This self-limiting dialogue is what prevents sales professionals and entrepreneurs from reaching their full potential. 
  • He explains that by identifying and clearing this mental clutter, you can stop proving your own limitations right.

From $4 Million to $20 Million: A Real-Life Example

  • Dr. Noah shares a powerful case study about a client whose company was stuck at $4 million in revenue for four years. 
  • After hiring Dr. Noah, they focused on the inner game, and in less than 18 months, the company's revenue skyrocketed to over $20 million. This success was a direct result of addressing the team's mindset, not just their outer game tactics.

Practical Steps to Break Free

  • Want to get off the "hamster wheel"? Dr. Noah gives steps to take right away.
  • Get Clear on Your Goals: You must be specific about what you want to achieve, whether it's more money or a better relationship.
  • Identify Your Limitations: Pinpoint the reasons you think you can't reach your goals, like not having enough time, money, or confidence.
  • Take Action (Even Without Confidence): The myth that confidence comes first is dismantled here. Dr. Noah stresses that you build confidence by taking action, even if you don't feel ready.

Advice for Sales Leaders

  • For those who lead teams, Dr. Noah suggests bringing in outside help to create a mindset shift. 
  • He offers resources, including his online course, and invites leaders to book him to train their teams. 
  • By focusing on mindset training and goal-setting exercises, leaders can unlock next-level results and help their teams become unstoppable.

“If you take action even if you don’t believe, confidence will come. Most people wait for confidence, but it’s action that really unlocks it.” - Dr. Noah St. John.

Resources

  • Done With Head Trash Course: donewithheadtrash.com — Dr. Noah’s self-paced program to transform limiting beliefs.
  • Main Website for Programs/Resources: noahstjohn.com — Books, courses, and tools for entrepreneurs and sales professionals.
  • To Book Dr. Noah for Speaking/Training:
Up next
Today
Stories That Crush 4th Quarter Objections | Matthew Pollard - 1940
The stories you tell your prospects can either win you deals or cost you money. And with the fourth quarter here, you don’t have time to get crushed by objections. That’s why I’m bringing back storytelling expert Matthew Pollard. He shares a practical framework and proven tactics ... Show More
36m 15s
Oct 6
A Top Performer Sales Mindset Explained | Alex Kremer - 1939
Most sellers tend to get caught up in the technical side—asking the “right” questions, handling objections, and checking all the boxes. But in the process, we often overlook something just as important: the emotional side of selling. That’s why I invited Alex Kremer, founder of A ... Show More
34m 23s
Oct 3
The Science Behind Closing More Deals | Lorenzo Bizzi - 1938
Can research-backed data really help you sell better? My guest, Lorenzo Bizzi, author of Myth vs. Science of Selling, spent four years studying what actually drives sales success. In this episode, he uncovers the gap between popular sales advice and what the data reveals, sharing ... Show More
29m 1s
Recommended Episodes
Jan 2021
Key Mindset Shifts for Introverts in Sales
The post Introvert Sales Strategies-Harnessing Quiet Strengths for Sales Success appeared first on Finding A Business Niche & Creating A Sales System - MatthewPollard.Com. 
23m 16s
Dec 2024
Cigars, Salespeople, & Sales Training: Walter Crosby on The Sales Podcast
Walter Crosby and I discuss the unique challenges and processes involved in hiring and managing salespeople. Salespeople are coin-operated...and a little bit...strange. There. I said it. We get into what I always teach is a sales manager's #1 job. (And it's not to review your CRM ... Show More
57m 58s
Dec 2024
The Mindset That Creates Millionaires | Alex Morton | EP 49
In this episode, I sit down with Alex Morton, a globally renowned entrepreneur, speaker, and mindset coach who has inspired millions across 76 countries. Alex shares his journey from earning $400 a month to building businesses with tens of thousands of customers, emphasizing the ... Show More
41m 46s
Jun 2024
Most Salespeople Make This Dumb Mistake All the Time ~ Dan Lok Live Sales Training
Welcome to the Dan Lok Show! In this insightful episode, Dan Lok delves into a common yet critical mistake that many salespeople make. In this episode, Dan Lok provides a live, behind-the-scenes look into his sales team's training. Join Dan as he reveals why closing a sale isn’t ... Show More
5m 11s
Aug 2024
Pivoting to Success: The Tenbound Story
What if the key to your company’s success lay hidden in a challenge you’re currently facing? David Dulany's journey from sales frustration to creating a thriving business is a testament to this idea.In this episode of Sales Talk for CEOs, Alice Heiman speaks with David Dulan ... Show More
37m 6s
Apr 2024
Sales Management That Works: How to Sell in a World that Never Stops Changing
Welcome to Construction Genius. Today's guest is Frank Cespedes, a Harvard Business School professor and former managing partner at a Professional Services firm. With extensive experience in go-to-market strategy globally, he's also contributed to prestigious publications like Ha ... Show More
45m 3s
Dec 2024
The 1% Mindset: Success through Focus, Team Building, and Marketing Mastery [REPOST] | Andy Elliott | EP 51
Andy Elliot advocates for achieving top-tier status in one's industry by focusing on mastery in a singular area rather than diversifying efforts. Throughout the conversation, there is a recurring emphasis on the significance of constant self-improvement, resilient mindsets, and s ... Show More
45m 39s
Mar 2025
Enhancing Sales Skills
In this episode of "Accelerate Your Business Growth," host Diane Helbig welcomes sales leadership expert Charlie Locke to explore the intricacies of building successful sales teams.Charlie, known for co-founding SDR Nation with Michael Gagliano, discusses the persistent stigma ar ... Show More
39m 27s
Sep 12
The Mindset That Creates Millionaires | Alex Morton | EP 84
In this episode, I sit down with Alex Morton, a globally renowned entrepreneur, speaker, and mindset coach who has inspired millions across 76 countries. Alex shares his journey from earning $400 a month to building businesses with tens of thousands of customers, emphasizing the ... Show More
43m 6s
Feb 2025
Why Top Performers Get the Hate: Success Resentment in Sales
In this episode, Bill and Bryan explore a common phenomenon in sales organizations: why middle performers often harbor resentment towards top performers. The guys dissect the excuses commonly used to discredit high achievers’ success - from territory advantages to preferential tr ... Show More
18m 3s