logo
episode-header-image
Mar 2025
36m 45s

Parker Worth’s Storytelling Secrets For...

David Garfinkel
About this episode
Do storytelling skills REALLY make a difference for you? Just ask our special guest today, Parker Worth. Parker decided he had enough of high school at 16. His first job was cleaning toilets. From there, he went to electrician school and, after a few years, got a job traveling around the world as an electrician. But his own story really starts to take off when he discovers social media. That led to this advice for him: “Just hop on Twitter.” At first, not much happened. But one day he got a powerful idea: Put the story of his life so far into a thread. He says, “I published it. I went to sleep. And woke up with millions of views and messages.” Today, Parker has nearly 44,000 followers on TwitterX, more than 20,000 on LinkedIn, and multiple six-figure businesses. One of his biggest secrets is his discovery of what makes certain social media stories, news stories, and ad stories stick. He’s shared that with us today. Here’s what we asked him: 1. What are some of the most common mistakes you see with people telling stories online? 2. How can you tell a story in one sentence? 3. What frameworks do you use to tell stories about your clients, or stories about your client’s clients? 4. What is digital storytelling, and why is it so important? 5. The internet is busier than ever before. So how can someone’s business cut through the noise? 6. Do you have a step by step process to write stories on any social media platform that get millions of views? 7. Could you tell us about your Mad Scientist Research Course? Parker’s contact info: Email: parker@parkerworth.com Social media: X: https://x.com/worth_parker LinkedIn: https://www.linkedin.com/in/parker-worth-120380270/ Newsletter: https://parkerworth.com/page/facebook-ads-v2/newsletter/ Course: https://parker-worth.mykajabi.com/mad-scientist
Download.
Up next
Oct 6
Financial Copy U - The Inside Story, With Nick O’Connor
A little over a month ago we did a last-minute podcast about an audacious experiment our special guest today, Nick O’Connor, did with Glenn Fisher and the financial publishing giant Marketwise: Glenn told us how they put together a special program called Financial Copy U, which w ... Show More
38m 29s
Sep 29
Building Belief In Copy, With Nathan Fraser
It’s the sure-fire strategy that makes you overconfident. It looks like this: The copy’s loud. Aggressive. Alpha-male on a double dose of adderall. It’s practically SCREAMING at you to buy. And you know what? Sometimes it works. But not most of the time. Especially these days. Hy ... Show More
31m 25s
Sep 22
Crash Course In Copywriting Psychology
Today we take a deep dive into the part of copywriting that people talk about all the time. And even though people talk about this all the time, most of them don’t really understand it. That is, psychology. Not the kind of psychology you experience in a therapist’s office—althoug ... Show More
37m 16s
Recommended Episodes
Apr 2025
Why Smart People Still Lose Deals — And How to Stop It
Most deals don’t fail on price — they fail on people. In this episode, Kwame sits down with Michiel Koopman, former Dutch soldier and current Head of Trading at Google, to break down why deals collapse even when everything looks good on paper. You’ll learn how ego, weak relations ... Show More
41m 31s
Jun 2025
They Won’t Take You Seriously Until You Do This — Jamé Jackson on Presence, Style, and Radical Self-Belief
What if the real reason people overlook you has nothing to do with your skills—and everything to do with how you show up? In this powerful episode, Kwame sits down with Jamé Jackson—storyteller, actor, fashion journalist, and LinkedIn’s resident voice for creatives—to uncover the ... Show More
42m 3s
May 2025
When Being a Good Quitter is Actually Smart
Daily Boost Podcast Show Notes When Being a Good Quitter is Actually Smart May 5, 2025 | Episode 5086 Host: Scott Smith Episode Description Sometimes the bravest thing you can do is walk away from what's not working. In this episode, Scott challenges the conventional wisdom that ... Show More
11m 16s
Sep 8
Secrets of Autosuggestion: Emile Coué’s Thoughts on Reprogramming Your Mind | #Success - Ep. 68
In this vault episode of The Russell Brunson Show, I pull out a rare book from Emile Coué, the man who pioneered the idea of autosuggestion. Long before Napoleon Hill and other New Thought leaders, Coué was teaching how to reprogram the subconscious mind, and the same principles ... Show More
11m 16s
May 2025
The Problem with Being Too Nice: How to Reclaim Your Voice and Say NO
Saying "yes" when you mean "no" is a slow poison. ⁠Buy The Book Defy: The Power of No in a World That Demands Yes⁠ In this episode, Dr. Sunita Sah, a physician turned organizational psychologist, reveals the hidden costs of excessive compliance and how it silently destroys your s ... Show More
43m 20s
Jul 2024
Trying to Persuade and Other Big Mistakes Marketers Make
Many marketers today focus on getting consumers to consciously change their behavior. But that’s a sure path to failure, according to Leslie Zane, founder of Triggers Brand Consulting. She says neuroscience research shows that mastering instinct is far more effective than persuas ... Show More
25m 1s
Aug 7
Why Reducing Stress Never Works — Do This Instead (Backed by Neuroscience)
Everything you've been told about reducing stress is wrong—and it might be making things worse. In this episode, neuroscientist Rebecca Heiss reveals groundbreaking insights about why trying to eliminate stress at work often backfires. You'll learn the science-backed strategy to ... Show More
41m 43s
Jul 30
Why Most Salespeople Stay Average (And How to Break Out) with Armand Farrokh | Ep 382
If you want to stop chasing prospects and start closing with authority, this episode is your blueprint. I sat down with Armand Farrokh, founder of 30 Minutes to President’s Club the #1 sales podcast in the world and we broke down how top 1% sellers diagnose deeper problems, disma ... Show More
48m 56s
Jan 2025
Why You Shouldn't Trust Your Brain
The Daily Boost - Episode 5,004"Why You Shouldn't Trust Your Brain"Host: Scott Smith Episode DescriptionScott explores the fascinating relationship between our brain's chemical rewards system and decision-making. He explains why our brains, while essential for survival and succes ... Show More
11 m
Jan 2025
715: How to Stand Up for Yourself, with Sunita Sah
Sunita Sah: Defy Sunita Sah is an award-winning professor at Cornell University and an expert in organizational psychology, leading groundbreaking research on influence, authority, compliance, and defiance. A trained physician, her research and analyses have been widely published ... Show More
36m 9s