Jun 1
The Propaganda Playbook: AI Doom (They're Paying Influencers $5,000 to Make You Afraid of AI... Here's Why) - #Marketing - Ep. 130
A mom makes breakfast in her kitchen, an American flag behind her, and tells you how AI helps her stay organized and why it matters that we keep building it here in the US. It feels like a real person sharing a real opinion. It isn’t. She was paid up to $5,000 to read a script — ... Show More
15m 8s
May 25
The Propaganda Playbook: Legos (Did Iran Beat America’s $886 Billion Military… With Legos?) - #Marketing - Ep. 129
There’s a moment when you realize the most powerful military in the history of the world just got out-marketed by a group of teenagers with laptops. Not outgunned. Not outspent. Out-marketed. Iran’s $0 propaganda budget — a few Lego figures, some AI rap music, and a couple of mem ... Show More
15m 10s
May 18
The Propaganda Playbook: Scam School ($1.7 Trillion in Debt and AI Just Made the Degree Worthless) - #Marketing - Ep. 128
It was Saturday, May 14th, 2005. I was sitting in the middle of a packed auditorium on graduation day from Boise State, and I looked left, I looked right, and I saw hundreds of people with huge smiles on their faces. And I was confused. Not for myself - I’d gone to college for on ... Show More
15m 48s
Sep 2025
Episode 782: How an 8-Figure-a-Year Entrepreneur Thinks About Money
You want to grow your business, but what if the thing holding you back has nothing to do with your strategy or your marketing? What if your money struggles aren't about your business model at all, but about your mindset? Money can be an uncomfortable topic for most, but today, Je ... Show More
1h 46m
Oct 2025
Perfecting Digital Marketing Effectiveness with Kevin Goodwin
Most digital marketers treat brand building like performance marketing. They run two-day tests, allocate 0.2% of budget, or recycle performance creative for reach campaigns. It fails every time.This week, Elena, Angela, and Rob are joined by Kevin Goodwin, SVP of Strategy and Gro ... Show More
30m 10s
Nov 2025
Nerd Alert: When Ads Hit Their Breaking Point
Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We’re breaking down highly involved, complex research into plain language and takeaways any marketer can use.In this episode, Elena and Rob explore how consumer resp ... Show More
8m 42s
Nov 2024
Building The “Brand” Case with Tory Pachis, SVP of Marketing at Amica Insurance
For 90 years, Amica Insurance only accepted new customers through referrals. Then they opened their doors to everyone—and discovered they had less than 3% national brand awareness. For a direct-to-consumer insurance company, this sparked a complete marketing transformation.<br /> ... Show More
39m 21s
Feb 2025
David Heacock: Building Filterbuy
Filterbuy Founder and CEO David Heacock reveals how he built a boring 250m business, the formula for scaling, and why obsession wins. David Heacock is the founder and CEO of Filterbuy, a direct-to-consumer manufacturer of custom air filters that has grown from a family garage ope ... Show More
2h 1m
In this episode of The Russell Brunson Show, I sit down with Taylor Welch, the founder of The Wealthy Consultant. Taylor has built and scaled multiple businesses, and in our conversation, we go deep into some of the unconventional strategies that have fueled his success!
Taylor shares what he calls the Revolving Pricing Method, a pricing strategy that bre ... Show More