logo
episode-header-image
Dec 2024
14m 24s

Most Shared Clip: Inside Nike’s Branding...

DOAC
About this episode

In this moment, Greg Hofman former CMO of Nike explores how the brand’s bold strategies helped the brand become an iconic global powerhouse. He shares practical lessons on building a strong brand identity, connecting with audiences, and leveraging creativity to drive business success.


Head to https://www.linkedin.com/doac24 to claim your credit.


Watch the Episodes On Youtube - https://www.youtube.com/c/%20TheDiaryOfACEO/videos


Greg: https://www.themodernarena.com/about

Learn more about your ad choices. Visit megaphone.fm/adchoices

Up next
Jul 7
Dr K (Bad Habit Addiction Doctor): The Truth About Dopamine, Addiction, Pornography & Masturbation
World-Renowned Addiction Expert Dr. K reveals the SHOCKING truth about masturbation, pornography, dopamine burnout, incels, and why 60% of men under 30 are single. Dr K from Healthy Gamer! Dr. Alok Kanojia (aka Dr. K) is a world-leading addiction expert, Harvard-trained psychiatr ... Show More
1h 58m
Jul 4
Most Replayed Moment: The Truth Behind "Healthy" Food Labels - Dr. Chris Van Tulleken
In this Moments episode, Dr. Chris Van Tulleken (the Junk Food Doctor) delves into the complexities of foods labelled as "healthy." He explores how certain food products, from diet sodas to breakfast cereals, might not be as beneficial as they're marketed to be, suggesting that t ... Show More
18m 43s
Jul 3
World Expert on Fatherhood & Love: The Truth About Monogamy, Breakups & The Science of Love! Dr. Anna Machin
World Renowned Fatherhood Expert Dr Anna Machin reveals the #1 lie about monogamy, how cheating hijacks human brains, and the evolutionary truth behind love, trust, and fatherhood! Dr Anna Machin is an evolutionary anthropologist and relationship scientist known for her groundbre ... Show More
2h 21m
Recommended Episodes
Nov 2024
Branding Essentials for Business and Career Success with Steven Wolfe Pereira & Marisa Thalberg
What makes a brand memorable? Why do some brands feel like home, while others remain simply functional? In this episode of Hello Monday, Jessi Hempel speaks with industry experts Steven Wolfe Pereira and Marisa Thalberg, who share insights from years of leadership in branding and ... Show More
35m 44s
Oct 2024
Authentic Branding: This Changes Everything
In this episode, Charles delves into the intricate world of brand alchemy with Howard Lim, the visionary architect who's spent 37 years transforming businesses into unforgettable brands. Howard pulls back the curtain on his playbook for turning forgettable companies into industry ... Show More
43 m
Oct 2024
283 - The Ultimate Brand Strategy Playbook, with Eric Liedtke (SVP of Brand Strategy, Under Armour)
How Eric turned around Adidas and his plans to revive the iconic Under Armour brand, this episode is PACKED with insights from a veteran Marketing leader. ALSO, we touch on the topics of college sports and the impact NIL has on Marketing, and it all culminates in a discussion of ... Show More
43m 23s
Nov 2023
Crafting Your Unique Brand Identity: A Guide to Building a Cohesive Brand with Nina Cristobal
Enroll in the Make Good Fashion Academy before doors close!------> https://makegoodfashion.com/academyGet the FREE Brand Style Guide template → https://www.makegoodfashion.com/styleguide In this engaging podcast episode, join host Jasmine as she explores the essential steps to cr ... Show More
37m 35s
Sep 2024
From Corporate Success To Personal Branding Guru with Seif El Hakim
 Join host Ibrahim Jabri on 'Below the Fold' as he dives deep into the realms of marketing, advertising, and ad tech with guest Seif El Hakim. In this engaging episode, Seif shares his incredible journey from being the CMO of Samsung in the CIS region to becoming a successful ent ... Show More
51m 37s
Aug 2024
The Significance of Short-Form Video for Modern Branding
Montanna Olivarez, Senior Manager & Associate Creative Brand Director at Freeman, discusses short-form video for modern branding. Short-form videos have come a long way since the days of Vine, becoming an integral part of modern branding strategies. With platforms like TikTok gai ... Show More
11m 24s
Dec 2024
Creative Branding for Big Brands Like GE
Chief Creative Officer Ian Grody from Giant Spoon, an innovative and culture-driven agency, delves into the world of creative branding for big brands like GE. Discover how Giant Spoon's unique approach to blending creative, media, and strategy has led to transformative work for r ... Show More
20m 40s
May 27
Brand Building: She emphasizes authenticity, storytelling in marketing and overcoming setbacks and how to scale a business
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Stephanie Stuckey. The chair of Stuckey’s, a historic snack and candy company. She shares her journey of revitalizing the brand, her family’s legacy, and the importa ... Show More
31m 15s
May 27
Brand Building: She emphasizes authenticity, storytelling in marketing and overcoming setbacks and how to scale a business
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Stephanie Stuckey. The chair of Stuckey’s, a historic snack and candy company. She shares her journey of revitalizing the brand, her family’s legacy, and the importa ... Show More
31m 15s
Dec 2024
Making the Most of Creative Branding with Walmart Maker's Studio
Chief Creative Officer Ian Grody from Giant Spoon, an innovative agency known for transforming brand experiences, delves into the world of creative branding strategies. Discover how Giant Spoon disrupts traditional marketing approaches and collaborates with top brands like GE, HB ... Show More
14m 19s