How "The DTC Guy" Makes Marketing Simple

<p>MiJa Books grew from a side project to a nearly $1M business by turning customer feedback into smart pivots, book fairs, and scalable systems.</p><p><a href="https://www.shopify.com/blog/mija-books-rewriting-the-business-of-books?utm_campaign=shopifymasters&utm_medium=youtube& ... Show More

<p>SET Active founder, Lindsey Carter has nailed a well-timed, high in demand, product drop. Now the team sells out millions worth of products in the matter of hours. In just seven years, she's built a celebrity-loved athletic wear brand that generates $1 million in under an hour ... Show More

<p>Beekman 1802’s founders turned crisis into opportunity, building a $92 million skin care brand by starting small, staying disciplined, and leading with heart.</p><p><a href="https://www.shopify.com/blog//beekman-1802-from-farm-to-fortune?utm_campaign=shopifymasters&utm_medium= ... Show More

We’ve been using video platforms as a sales tactic recently. The 2 we use the most are Vidyard and Loom, both Chrome extensions with free versions. All you do is start a new video and it will record the screen behind you with a small image of you narrating or talking. Kevin has b ... Show More

<div>As marketers sort through the new bag of AI magic tricks, it's important to stay centered on real value and the human connection at the center of marketing. In this episode, Mark Schaefer and Dennis Yu take a fresh look at the Human-Centered Marketing Manifesto and debate it ... Show More

The Smart Advertising Book: How To Deliver Advertising That Grows Your Brand by Dan White ABOUT THE BOOK: Brands today have a bewildering array of ways to communicate with their target audience. To succeed, brand owners need to know how to identify the best combination of media a ... Show More

Join Daniel and his guests, Ari Murray (VP of Growth at Sharma Brands), and Tamara Grominsky (Founder of PMM Camp), as they dive into a wide range of marketing topics on this live 200th recording of the Marketing Millennials filmed at the Harvard Business School Marketing Club.   ... Show More

<p dir="ltr">My book <a href= "https://milliondollarweekend.com/">Million Dollar Weekend</a> is for aspiring entrepreneurs who dream of starting their own business. I break down the process of starting into simple steps that you can do in just one weekend. The e-book version is o ... Show More

<div>Mark Schaefer and Mathew Sweezey pluck out a few big trends that have them excited for the new year. From the executive implications of AI to a focus on premium experiences, this is a fascinating exploration of what's coming next.</div> <div> </div> <div><u><a id= "m_-257675 ... Show More

<div>Jay Acunzo contends in this episode that you don't need to be brilliant to be an effective content creator. You need to up the ante on curiosity. Curiosity is one of the most important "soft skills" of marketing. But can it be learned? Improved? Spread to a team? You'll find ... Show More

How Eric turned around Adidas and his plans to revive the iconic Under Armour brand, this episode is PACKED with insights from a veteran Marketing leader. ALSO, we touch on the topics of college sports and the impact NIL has on Marketing, and it all culminates in a discussion of ... Show More

In this episode of The Parlor Room podcast, Chris sits down with renowned marketing expert and Harvard Business School Professor Sunil Gupta to explore digital marketing’s transformative power. Gupta delves into data analytics’ critical role in shaping effective marketing strateg ... Show More

What do Michael Kors, Blue Nile, and Typeform have in common? More than you’d think. Daniel’s OUT, Tamara’s IN. She’s joined by Kevin Branscum, a brand leader who’s worked across fashion, luxury, and B2B SaaS. Together, they explore why the best brands aren’t built on features or ... Show More