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Jul 2024
18m 40s

My 3-Step Book Marketing System

Noah Kagan
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May 31
Distracted... Again!
This month I've been thinking a lot about distractions and how easy it is to spend time on things that feel productive while avoiding the one thing that actually matters. I've been getting distracted by stocks and NBA bets, using AI as a weirdly effective therapist after an argum ... Show More
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Apr 29
We Lost 50%… Now What?
I'm feeding my baby while recording this… she's spilling milk, I'm spilling AppSumo updates. Everybody wins. So we've gone from 140 people down to around 40. Revenue has dropped hard. And for the first time in 16 years, staying in business actually feels uncertain. So this episod ... Show More
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We were spending $56K/year on AI tools at AppSumo. A dozen subscriptions, nobody sharing anything. So we killed all of it and put the entire company on one Claude plan. Let's go. This episode I break down exactly how we rolled out AI to every single teammate in 3 weeks, why the t ... Show More
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