<p>eCPC Deprecation
This week on Marketing O’Clock, Google bids eCPC bidding Adieu and announces Confidential Matching, a data privacy solution that we actually have confidence in. Plus, all the digital marketing news you missed this week.
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Aug 18
Cart-iologist: Google Ads Examines Your Data Heartbeat
This week on Marketing O’Clock: Google adds a cart data diagnostics tool for spotting gaps in conversion reporting. Also, Bing Webmaster Tools gets a data boost, more filters, and trendlines that are playing hard to get. Plus, all of the digital marketing news you missed last wee ... Show More
1 h
Aug 4
Ai Max is Making Headlines….Really Long Headlines
This week on Marketing O’Clock: AI Max is pulling blog articles content for headlines, which is outperforming standard landing pages with significantly higher ROAS. Google has also introduced a beta ad group‑level setting for AI Max in Search campaigns, which, when enable, automa ... Show More
1h 1m
Aug 2024
Inside Google Ads: Metrics That Matter
Today, we're featuring a full sample episode of Inside Google Ads — the fantastic, information-packed podcast hosted by our own Google Ads correspondent Jyll Saskin Gales.Jill worked at Google Ads for six years, so you're getting the straight goods — not only from someone ... Show More
16m 11s
May 11
MicroVee: AI Is Eating Google Search: What Every Business Should Do Next | GaryVee Bloomberg Interview
AI is flipping the script on search—and most brands aren’t ready. In this episode, I sat down with Bloomberg to break down the massive shifts happening in digital marketing, thanks to AI-powered search engines, and how every brand—from Fortune 500s to startups—needs to urgently a ... Show More
5m 43s