This week on Marketing O’Clock: Google adds a cart data diagnostics tool for spotting gaps in conversion reporting. Also, Bing Webmaster Tools gets a data boost, more filters, and trendlines that are playing hard to get. Plus, all of the digital marketing news you missed last week.
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--------------------------------------------------------------------------------------------------------------------------------------------Intro - 00:00
📰 Main News
Google rolled out a “Conversions with cart data diagnostics” tool - 6:07
Barry Shwartz recapped some updates to bing’s webmaster tools platform - 8:50
🛠️ Cool Tool - 10:26
🔥 Take of the Week - 22:03
⚡ Lightning Round ⚡
Paid - 12:47
Organic - 20:09
Social - 27:05
⚙️ Working hard, or Hardly Working - 32:52
🔎 ICYMI -35:08
🧠 Must Read Marketing Article of the Week - 36:42
An interview with Anthony Higman - 38:00