BONUS: Brand Building Live at Cannes Lio...

In 2004, German programmer Tobias Lütke was living in Ottawa with his girlfriend.An avid snowboarder, he wanted to launch an online snowboard shop, but found the e-commerce software available at the time to be clunky and expensive.So he decided to write his own e-commerce softwar ... Show More

Entrepreneur, author, and podcaster Tim Ferriss joins Guy on the Advice Line to answer questions from three early-stage founders. Plus, Tim shares the inspiration behind his latest venture, Coyote—a 10-minute card game that encourages time spent with friends and family.First, Lau ... Show More

In 1978, Brian Smith quit his accounting job in Australia and headed to California with a surfboard, some savings, and ambition. He figured California was where he’d find an idea or a product to bring back home to Australia to build a business. A year in, he was still looking.But ... Show More

<div>Ed Sheeran launched a new hot sauce in cooperation with Heinz. It makes so much sense. Ed doesn't have to harvest the tomatoes and make anything! Why aren't more bands launching products with influencers?</div> <div> </div> <div>While celebrity endorsements have been around ... Show More

<p>Jim's guest today on The CMO Podcast is Craig Brommers, the Chief Marketing Officer at American Eagle Outfitters, the ubiquitous, youth-focused clothing and accessories retailer. American Eagle Outfitters, AEO for short, has about 1,000 stores globally and about 40,000 associa ... Show More

<div>As marketers sort through the new bag of AI magic tricks, it's important to stay centered on real value and the human connection at the center of marketing. In this episode, Mark Schaefer and Dennis Yu take a fresh look at the Human-Centered Marketing Manifesto and debate it ... Show More

Send us Fan MailIn this Advertising-special episode of Money Majlis, we sit down with Sasan Saeidi, global client lead at WPP & VML and the current world president of the International Advertising Association to understand the playbook of modern advertising. Sasan’s journey—from ... Show More

Welcome to another episode of the Marketing Vanguard podcast. Today, Jenny speaks with Stephanie McCarty, CMO at Taylor Morrison, America’s most trusted homebuilder. This special episode comes to you from the sidelines of Brandweek 2024 in Phoenix, Arizona. Discover Stephanie's i ... Show More

<p>In this special roundtable episode of <em>The CMO Podcast</em>, recorded live at the Brand Innovators LVMH Villa, presented by Shutterstock. Jim Stengel sits down with four powerhouse marketing leaders to explore the timeless—and timely—question: What does it take to build a b ... Show More

<p><span style="font-weight: 400;">Best-selling author and host of the Undefeated Marketing podcast, Phillip Stutts, comes from the cutthroat world of political and corporate marketing and has been described as a marketing maverick reshaping business success using the secret form ... Show More

<p>With a 15-year track record of transforming iconic brands, Andrew has reshaped the beauty landscape. From making Kérastase the #1 luxury hair brand with game-changers like Blond Absolu and Elixir Ultime to revitalize Maybelline’s complexion category with hits like SuperStay 24 ... Show More

<p>How do you cultivate loyalty, from investors to team members and, of course, customers? Business leaders have long debated this. Host Bob Safian invites two guests to weigh in with their secrets to brand and company loyalty. Chewy CEO Sumit Singh has built his pet-centric busi ... Show More