For more than 100 years, Eddie Bauer has been outfitting people for adventures big and small - first through the small curated sports shop in downtown Seattle and eventually through the brand’s 268 stores across the US and their strong e-commerce platform. As CEO Tim Bantle is reaching the nearly two-year mark at Eddie Bauer, he has played a key role in le ... Show More
Oct 2024
283 - The Ultimate Brand Strategy Playbook, with Eric Liedtke (SVP of Brand Strategy, Under Armour)
How Eric turned around Adidas and his plans to revive the iconic Under Armour brand, this episode is PACKED with insights from a veteran Marketing leader.
ALSO, we touch on the topics of college sports and the impact NIL has on Marketing, and it all culminates in a discussion of ... Show More
42m 23s
Aug 2025
Yerba Madre’s Rebrand with CMO Emily Kortlang
<p>The beverage brand's CMO, formerly of Red Bull, Beats and Apple, shares the story behind the rebrand and it’s ambitions to achieve mainstream volume in its distinctive yellow can. Thanks to Tracksuit (the affordable brand tracking solution) for supporting this episode.</p ... Show More
34m 15s
Jan 2024
215 Navdeep Gupta - A Retail Destination
<p>If you're an athlete, or someone close to you is an athlete, you've most likely spent time in a Dick's Sporting Goods store. Depending on where you live, the next time you visit your neighborhood Dick's Sporting Goods, you might be surprised. Dick's has launched its House of S ... Show More
19m 24s
Nov 2024
Celebrating Strategic Brand Bravery
Head of Strategy at FutureBrand North America, Lynne Field, delves into the concept of strategic brand bravery and its impact on business transformation. By combining strategic rigor and design thinking, FutureBrand helps clients like Cigna, GM, and L’Oréal create and manage bran ... Show More
18m 15s
Apr 2020
An Inside Look at The North Face with Former CEO Hap Klopp | 7
One of the key players in the story of The North Face is Hap Klopp, who in 1968, bought the then-burgeoning outdoor sports equipment store. He bought the company for the bargain price of $60,000.Klopp was CEO of The North Face for the next 20 years, and turned the small chain of ... Show More
23m 15s
Nov 2025
Business Daily meets: Tim Brown, co-founder of Allbirds
Tim Brown is a former footballer who went on to co-found Allbirds, a billion-dollar brand known for its woollen shoes. We hear how Tim balanced his passions for football and shoe design, while growing up in New Zealand.The challenges that came when making a career changeAnd how h ... Show More
18m 10s