logo
episode-header-image
May 2024
32m 19s

CCR314: Coffee w/ Kev - Landing six-figu...

Kevin Rogers
About this episode

I recently took 25 copywriters through the process of landing a six-figure copywriting gig. 

The Grand Prize was becoming the primary copywriter for Rich Schefren and being Chiefed by Mark Ford!

It was a one-of-kind experience (imagine Hunger Games for copywriters). Everyone survived, but no one is the same. 

Here's what we learned, and what you need to know if you want to land the best gigs in copywriting. 

 

Up next
Oct 2025
CCR333: Why We Buy What We Buy In Stores with "The Retail Doc" Bob Phibbs
If you've ever walked into a store (or scrolled a sales page) and thought, "Man… where's the human in all this?" — this episode is for you. Bob Phibbs, better known as The Retail Doctor, has spent decades helping brands rediscover the art of real connection — and in this conversa ... Show More
50m 18s
Oct 2025
CCR332: From Freelancer to Founder: How Chris Orzechowski Built a Business That Prints Email Profits
If you've ever hit that wall in your freelance career where you're booked solid, your income looks good on paper, but somehow you feel stuck, this episode is going to hit you square in the chest. Chris Orzechowski is one of the few freelance copywriters who managed to break free ... Show More
55m 35s
Aug 2025
CCR331: Cracking Global Markets with Transcreation Expert, Victoria Franco
In this episode, Kevin Rogers sits down with Victoria Franco to unpack transcreation—the blend of marketing strategy, cultural intelligence, direct response copy, and translation that turns English‑first offers into winners in Latin America. They break down why literal translatio ... Show More
30m 26s
Recommended Episodes
Oct 2020
08 - How to Write Very Good Copy with Eddie Shleyner
Copywriting is a hot topic and we are lucky to have one of the best in the best as our guest. We sit down with Eddie Shleyner, Founder of VeryGoodCopy, to talk copywriting. 
47m 32s
Oct 2019
Copywriting
Copywriting is the art and science of strategically delivering words (Selling through the written word). Copywriters are some of the highest-paid writers in the world and hell, you don't even have to be skilled writer, you just need some instruction and guidance to actually maste ... Show More
14m 19s
Oct 2022
20(ish) Min Skills: How to Write Direct, Persuasive Copy (feat. The Four Keys to Writing)
<p>Today we'll talk about the biggest gap in most entrepreneurs skillsets - writing compelling copy. We'll go through the Four Keys to Writing which idiot-proof writing compelling copy that'll convert customers from landing pages, ads, and cold emails. Implement this stuff and yo ... Show More
20m 32s
May 2023
Becoming a 6-figure Online Writing Business with Jasmin Alić
Can you become a 6 figure business only by writing online content? Yes. Ryan hosts Jasmin Alić, LinkedIn's recently crowned, number 1 copywriter according to a Favikon top 200 worldwide ranking. 
47m 30s
Apr 2019
TCC IRL NYC: Super tips from the experts
We went to a copywriting conference in New York City in March 2019. It was Brooklyn but let’s not facts spoil the glamour. It was TCC IRL (The Copywriter Club In Real Life) and while we had a BLAST hanging out together – you would be surprised how many years it’s been since we hu ... Show More
14m 59s
Aug 2018
Bond & Kevin Halbert
The Ultimate Geniuses Of Copywriting - it's in the blood! 
2h 9m
Apr 2025
Inside the Copywriting Brain That Powers My Funnels | #Marketing - Ep. 24
In this episode of The Russell Brunson Show, I sit down with my head copywriter Heath… Who’s been quietly writing behind the curtain for the past five years.  And let me tell you… it was a blast to talk copy, creativity, and what actually makes great marketing work with one of th ... Show More
43m 52s
Oct 2023
Writing Persuasive Copy to Test an Idea
<p>Today, we talk through how to write compelling copy. We go through a few counterintuitive archetypes you can use to dramatically increase the clarity of your messaging, which will allow you to increase your conversion rate and get more people involved earlier in the process. C ... Show More
18m 33s
Feb 2024
Become A Better Writer In 60 Minutes (Masterclass)
Episode 552: Shaan Puri (https://twitter.com/ShaanVP) and Sam Parr (https://twitter.com/theSamParr) teach the 3-step writing framework that helped them build +$10M newsletters.  Get Shaan’s writing course - https://maven.com/generalist/writing Get Sam’s writing course - https://c ... Show More
58m 53s
Mar 2023
203: How I Got A Book Deal And Wrote A Bestseller
<p>In this episode, I'm taking you behind the scenes and sharing my experience of writing my bestselling book, She Means Business — all the way from coming up with the idea to getting it out into the world!</p> <p>Tune in now to find out:</p> <ul> <li>Why you should write a book ... Show More
9m 41s