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Oct 2023
18m 33s

Writing Persuasive Copy to Test an Idea

Brian Scordato | Tacklebox
About this episode
Today, we talk through how to write compelling copy. We go through a few counterintuitive archetypes you can use to dramatically increase the clarity of your messaging, which will allow you to increase your conversion rate and get more people involved earlier in the process. Copywriting is an idea-testing superpower. 
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