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Apr 2024
1h 9m

Live From Mexico: Read Spear, Real Mezca...

HERITAGE RADIO NETWORK
About this episode
Jimmy is on the horn with Read Spear, President of Origen Imports inc. in Oaxaca, Mexico.  Read is a pioneering mezcal importer, and Origen Imports incorporates several brands including Cuentacuentos Agave Spirits. The key to marketing mezcal made using 400 year old traditions is getting out of the way of those traditions. The philosophy behind the Cuentacu ... Show More
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