Jim's guest today on The CMO Podcast is Ciara Anfield, the Senior Vice President and Chief Membership & Marketing Officer at Sam’s Club. Sam’s has a special place in Jim's heart–the first store opened in 1983, the same year that Jim and his wife got married and he started at Procter & Gamble. Now 40 years later, Sam’s revenue is about the size of P&a ... Show More
Today
Laura Knebusch (Georgia-Pacific) | The Power of Staying Unflappable
<p>When you think of some of America’s most recognizable household brands: Brawny, Angel Soft, Dixie, Quilted Northern…there’s one company behind them all: Georgia Pacific.
And at the helm of marketing for that incredible portfolio is Jim's guest this week, Laura Knebusch, the Se ... Show More
48m 20s
Nov 21
The Brand Builder's Playbook // The Partnership Payoff: Picking the Right Collaborations // With Kristen D’Arcy (True Religion)
<p>What do LEGO, Megan Thee Stallion, and a Ford Mustang have in common? They’re all proof that the right partnership can supercharge a brand.</p><p>In the sixth episode of <em>The Brand Builder’s Playbook</em>, hosts Jim Stengel and Ryan Barker, joined by guest co-host Lindsey W ... Show More
42m 54s
Nov 19
Hope Bagozzi (Tim Horton's) | The Magic of Canada’s Favorite Brand
<p>If you are Canadian, and you hear the words Tim Hortons, you conjure up a wide and deep range of emotions. Few brands inspire the kind of passion that Tim Hortons does in Canada. With nearly 6,000 restaurants in 22 countries, the 60-year-old brand continues to grow like a star ... Show More
48m 28s
Mar 2025
🌭 Costco’s Kirkland: How a $1.50 Hot Dog Changed Store Brands Forever | 22
If you currently own a 12-pack of bath tissue, a 150-count bag of laundry pods, and/or a 48-oz jar of cashews, chances are they all have the same label: Kirkland Signature. Costco debuted this private-label brand—aka ‘store brand’—in 1995 and since then, it’s become a sales-drivi ... Show More
43m 17s
Jan 2022
Fast Five | Amazon Style? Suburban Amazon Go? How's A Vertical Farm Like Walmart To Keep Up?
In this week’s Fast Five podcast, sponsored by Microsoft, the A&M Consumer and Retail Group, Takeoff, and Sezzle, Chris Walton and Anne Mezzenga discuss:
- Who wore it better: Amazon Style or Amazon Go in the suburbs?
- 7-Eleven's new 30 minutes or less subscription delivery pro ... Show More
36m 54s
Jan 2025
The Secrets to Sam's Club Success: Todd Garner Talks Innovation at NRF 2025
In this live interview recorded from the VusionGroup Podcast Studio at NRF 2025, Chris Walton and Anne Mezzenga sit down with Todd Garner, SVP and Chief Product Officer at Sam's Club. Todd delves into the cutting-edge technologies powering retail innovation, including the success ... Show More
12 m
Mar 2025
Walmart EVP Cedric Clark on Tech, Culture & the Future of Retail | Shoptalk 2025 Interview
In this Shoptalk 2025 special, recorded live from the Shoptalk TV studio, Omni Talk sits down with Cedric Clark, EVP of Stores at Walmart, to unpack the company’s people-led, tech-powered evolution. Cedric dives into Walmart’s commitment to associate experience, innovation in sto ... Show More
26m 8s
Nov 2024
Rapid Response: Cultivate loyalty at every level, with Chewy’s Sumit Singh and former Exos CEO Sarah Robb O’Hagan
<p>How do you cultivate loyalty, from investors to team members and, of course, customers? Business leaders have long debated this. Host Bob Safian invites two guests to weigh in with their secrets to brand and company loyalty. Chewy CEO Sumit Singh has built his pet-centric busi ... Show More
21m 30s
Oct 13
Faherty Brand: Alex and Mike Faherty. How Jersey Shore + Manhattan Chic grew to 80 stores.
<p>When identical twins Mike and Alex Faherty launched their clothing brand, they made a daring move– launching wholesale, retail, and online, pretty much at the same time. Investors said it was outdated, maybe even doomed.</p><p>But that contrarian bet helped grow Faherty ... Show More
1h 13m