Renée Mauborgne: Beyond Disruption
Renée Mauborgne is the INSEAD Distinguished Fellow and a professor of strategy at the global business school INSEAD. She is the co-author of the 4 million copy global bestseller Blue Ocean Strategy, which is recognized as one of the most iconic and impactful strategy books ever written, and is also co-author of the New Yor ... Show More
Oct 5
803: How to Engage People at Trade Shows, with Robyn Davis
Robyn Davis: Exhibit Smarter Robyn Davis has been advising exhibitors across industries and around the world on the strategies that work at trade shows since 2009. As an award-winning speaker, trainer, and consultant, Robyn is known for her fresh perspective and process-driven ap ... Show More
39m 41s
Sep 28
802: How Leaders Turn Conflict Into Progress, with Priya Parker
Priya Parker: The Art of Fighting Priya Parker is a facilitator, strategic advisor, bestselling author of The Art of Gathering, and executive producer and host of the New York Times podcast, Together Apart. Trained in the field of conflict resolution, she has spent 20 years guidi ... Show More
39m 4s
May 2023
What Is Blue Ocean Strategy — and Where Does It Go Wrong?
Blue ocean strategy is a landmark business idea, but its co-creator, Renée Mauborgne, says it’s not a guaranteed win. She discusses what specifically can go wrong when you try to implement blue ocean strategy, including the common traps managers fall into.
22m 42s