What Is Blue Ocean Strategy — and Where ...

For the last two years, HBR On Strategy has been a collection of the best conversations and case studies with the world’s top business and management experts, to help you unlock new ways of doing business. But the time has come for HBR On Strategy to hit pause on new episodes. We ... Show More

The rapid pace of technological change is making a big impact on hiring. Some organizations are dynamically securing freelance workers through platform apps like Upwork and Freelancer. Other companies are investing heavily in work enabled by artificial intelligence. John Winsor a ... Show More

Most businesses are built on a linear model: take, make, and discard. But that norm is reaching its limits, and leaders are under pressure to find smarter, more sustainable ways to operate. Weslynne Ashton is a systems scientist and professor at the Illinois Institute of Technolo ... Show More

Comment disrupter un marché  ? En appliquant une stratégie "océan bleu" ! Développée par W. Chan Kim et Renée Mauborgne en 2005, c'est une stratégie cherchant à s’écarter des marchés hyper concurrentiels. Source: "Stratégie océan bleu: Comment créer de nouveaux espaces stratégiqu ... Show More

Renée Mauborgne of INSEAD explains how a landmark idea is evolving. She is coauthor, along with W. Chan Kim, of "Blue Ocean Strategy, Expanded Edition (2015)." 

Blue Ocean Strategy - by W Chan Kim and Renee Maurborgne'How to create uncontested market space and make the competition irrelevant' The Problem: Current markets are flooded with competition. More and more companies are competing for smaller and smaller profit margins. This cut-t ... Show More

For this episode, let's revisit a Strategy Skills classic where we discuss how to identify a corporate strategy. It is actually very simple to know if a study qualifies as a corporate strategy study. Irrespective of what anyone tells you, if you go into a strategy study where the ... Show More

StrategyMan vs. the Anti-Strategy Squad: Using Strategic Thinking to Defeat Bad Strategy and Save Your Plan by Rich Horwath Click here for show notes! https://www.salesartillery.com/marketing-book-podcast/strategyman-rich-horwath MEDAL WINNER: AXIOM BUSINESS BOOK AWARDS From the  ... Show More

Strategic planning goes beyond storing binders on shelves; it involves transforming intricate visions into concise one-pagers, harmonizing perspectives, and mastering effective communication strategies. Anthony Taylor, the founder of SME Strategy, is not a typical strategist. He ... Show More

Nobody wants to fail, but failing can just be the thing you need to really grow in your career and in your life. As the cliché goes, experience is the best teacher, and failure is arguably the best experience you can have. Lisa Lutoff-Perlo learned this powerful lesson in her tra ... Show More

In a world driven by intense competition, it can be so easy to lose ourselves in that pursuit of perfection. And when it becomes a dangerous obsession, it will cost you more than you know and even notice. In this episode, Thomas Curran, the world’s foremost expert on perfectionis ... Show More

Blue Goldfish 2.0: 8 Ways to Leverage AI and Data for Customer Loyalty & Marketing Innovation by Stan Phelps and Chuck Gallagher ABOUT THE BOOK: In an era where AI transforms the landscape of customer engagement, Blue Goldfish 2.0 emerges as the essential guide for businesses aim ... Show More