logo
episode-header-image
May 2023
22m 1s

Disruption Isn’t the Only Path to Innova...

Harvard Business Review
About this episode
Disruptive innovation has proven such a powerful idea that many people now equate innovation with market disruption. But INSEAD strategy professor Renée Mauborgne says there's a powerful way to create new markets without destroying jobs, companies, and communities: "nondisruptive creation." She explains how some entrepreneurs and companies have been able to ... Show More
Up next
Jan 2020
How to Capture All the Advantages of Open Innovation
23m 57s
Jan 2020
Revisiting “Jobs To Be Done” with Clayton Christensen
25m 46s
Oct 27
Staying Principled in a Time of Uncertainty
How do you lead through a crisis, build an innovative company, and prepare an organization for long-term success? For Kenneth Chenault, former CEO of American Express and current chairman at General Catalyst, effective leadership starts with two responsibilities: defining reality ... Show More
31m 55s
Recommended Episodes
Oct 2024
Innovation Doesn’t Have to Be Disruptive
Disruptive innovation has proven to be such a powerful idea that the word “innovation” is often equated with the broader idea of market disruption. But that’s not always the case. INSEAD strategy professor Renée Mauborgne says there is a way to create new markets without destroyi ... Show More
23m 53s
Mar 2024
Less competition, more creation with Renée Mauborgne
Best-selling author and economics professor Renée Mauborgne thinks that too many entrepreneurs focus on the wrong things—consumed with making their companies outperform one another as they fight for a greater share of a crowded market space. But what if entrepreneurs focused on c ... Show More
33m 12s
Jun 2023
Is Your Business Model Part of Your Innovation Strategy?
The theory of disruptive innovation endures as a way to make a complicated and expensive product simpler and more affordable. But the originator of disruptive innovation argued that disruptive innovation isn’t just about simplifying technology — it also requires a new business mo ... Show More
14m 16s
Apr 2024
Disruptive Innovation in the Era of Big Tech
In 1995, the late and legendary Harvard Business School professor Clayton Christensen introduced his theory of “disruptive innovation” right here in the pages of the Harvard Business Review. The idea inspired a generation of entrepreneurs and businesses, ranging from small start- ... Show More
47m 39s
Aug 2023
641: Doing Better Than Zero-Sum Thinking, with Renée Mauborgne
Renée Mauborgne: Beyond Disruption Renée Mauborgne is the INSEAD Distinguished Fellow and a professor of strategy at the global business school INSEAD. She is the co-author of the 4 million copy global bestseller Blue Ocean Strategy, which is recognized as one of the most iconic ... Show More
38m 45s
Jun 2023
SaaStr 671: From Uncertainty to +$400M: How Braze Found Opportunity in Headwinds with Braze's Co-Founder & CEO Bill Magnuson
<p>It's not an easy time to be a startup entrepreneur. Even as generative AI and LLMs present the potential for a technical paradigm shift, startups today must also grapple with the realities of financial market upheaval, ominous global power shifts, uncertain economic indicators ... Show More
40m 11s
Jul 2024
Innovating Around an Existing Core Product or Service
What do LEGO, GoPro, and CarMax have in common? Wharton professor David Robertson says they all have a similar strategy for growth that involves building families of complementary innovations around a core product or service. It’s an approach to innovation that’s neither disrupti ... Show More
25m 23s
Oct 2025
545. Epic Disruptions: Uncovering the Innovations That Shaped Our World
In this episode of The Brainy Business podcast, Melina Palmer welcomes Scott Anthony, author of Epic Disruptions: 11 Innovations that Shaped Our Modern World. Together, they explore the fascinating concept of disruption, diving into how seemingly ordinary innovations have radical ... Show More
46m 35s
Listen to millions of songs and podcasts on Anghami