We are back with a Digital Marketing Trends Update for April 2023, and what trends update would it be without AI? In this episode, the team run through some of the latest Google updates, why you shouldn’t forget about Bing, and some of the latest AI tools to assist you in your marketing efforts. We have also launched our latest version of the Digital Marketi ... Show More
Oct 7
The Meta CMO Interview - Digital Marketing Measurement, AI & Why the Basics Still Matter
In this special episode of The Digital Marketing Podcast, Daniel Rowles sits down with Alex Schultz, Meta’s Chief Marketing Officer and Vice President of Analytics, to unpack the future of digital marketing, and why the fundamentals still matter more than ever. Alex shares lesson ... Show More
35m 3s
Jan 2024
223 - Decoding Great Marketing, with Paxton Gray
What are the key elements of great marketing? How can marketers develop business acumen and continue to innovate within the constraints of profitability? Daniel chats with Paxton Gray, a seasoned marketer and the CEO of 97th Floor, about his unique perspective on the industry. Th ... Show More
42m 45s
Jun 2022
The Marketing Evolution During the Tech Revolution With Arun Cavale, Chief Marketing Officer, IBM Consulting, Asia Pacific
As new tech continues to change the world at a rapid pace, how are marketing professionals adapting? Arun Cavale – the Chief Marketing Officer at IBM Consulting, Asia Pacific – sheds light on how marketers must evolve. Arun also shares how his career began in engineering, but now ... Show More
42m 47s
Feb 2024
2024 Consumer Marketing Trends
Erik Huberman, CEO of Hawke Media, delves into consumer marketing trends. With the rise of AI-powered tools and Connected TV (CTV), the consumer marketing landscape continues to evolve. Nevertheless, it's worth noting that proven, scalable, and repeatable channels such as email m ... Show More
16m 39s