What are the top marketing trends to watch out for in 2024?
In this special solo pod, Daniel discusses five key trends that marketers should be aware of. From outsourcing talent overseas to leveraging AI for personalized marketing, will long-term partnerships with influencers be the future of marketing?
Plus, what lessons does Amazon have to teach the wor ... Show More
Jan 30
The Psychology Hacks Marketers Overlook with Phill Agnew, Host of Nudge | Ep. 388
Behavioral science holds the keys to some of the most effective (yet overlooked) marketing strategies. And if you’re not thinking about it, you’re already behind. In this throwback episode, Daniel sits down with Phill Agnew, host of the UK's #1 marketing podcast Nudge, to explore ... Show More
42m 22s
Jan 28
The Truth Behind B2B Influencer Marketing with Brianna Doe, Founder + CEO of Verbatim | Ep. 387
B2B Influencer Marketing isn’t broken, it’s just misunderstood. Author and CEO Brianna Doe joins Daniel on The Marketing Millennials to explain why most B2B influencer programs fail before they even start. From unrealistic expectations to poor internal alignment, Brianna walks th ... Show More
42m 44s
Jan 2024
How To Market Effectively in 2024
<p>Marketing in 2024 is very different from the way people marketed 15 years ago. We are now living in an age where the creative creates the reach and whether you have 10 followers or 10,000,000 followers, we all can post one viral video on social. In today's episode of the p ... Show More
34m 37s
Jul 2022
The Video Revolution With Jennifer Griffin Smith, CMO, Brightcove
<p>In this age of fast-moving, immersive and interactive media, how can marketing professionals maximize their impact on consumers? <a href="https://www.linkedin.com/in/jennifergriffinsmith/">Jennifer Griffin Smith</a>, the CMO at <a href="https://www.brightcove.com/en/">Brightco ... Show More
24m 57s
Sep 2023
Latest Trends In Digital Marketing 2023
We are back with another much loved digital marketing trends episode! This week, Daniel, Ciaran and Louise discuss Meta's position in the AI space with the recent launch of their latest large language model (LLM), Llama 2, which has outperformed ChatGPT on most benchmarks. Meta a ... Show More
25m 41s