What are the top marketing trends to watch out for in 2024?
In this special solo pod, Daniel discusses five key trends that marketers should be aware of. From outsourcing talent overseas to leveraging AI for personalized marketing, will long-term partnerships with influencers be the future of marketing?
Plus, what lessons does Amazon have to teach the wor ... Show More
Yesterday
5 Marketing Lessons from a 125-Year-Old Brand with Dawn Hedgepeth | Ep. 415
How does a 125-year-old brand still manage to feel fresh? Daniel talks with Dawn Hedgepeth, a Marketing Strategist who has previously worked with consumer brands like Unilever and Hanes. She shares her unfiltered take on modern Marketing, brand love, and the art of staying releva ... Show More
49m 17s
May 8
What Everyone Gets Wrong About B2B Influencers with Sarah Adam, Head of Growth Partnerships & Influencer Marketing at Wix | Ep. 414
Influencer marketing isn’t just for DTC anymore, and Sarah Adam is here to prove it. As the force behind Wix’s growing B2B influencer strategy, Sarah shares how she built a program from scratch to scale, working with hundreds of creators across LinkedIn, Instagram, TikTok, and mo ... Show More
36m 55s
Jan 2024
How To Market Effectively in 2024
<p>Marketing in 2024 is very different from the way people marketed 15 years ago. We are now living in an age where the creative creates the reach and whether you have 10 followers or 10,000,000 followers, we all can post one viral video on social. In today's episode of the p ... Show More
34m 37s
Jul 2022
The Video Revolution With Jennifer Griffin Smith, CMO, Brightcove
<p>In this age of fast-moving, immersive and interactive media, how can marketing professionals maximize their impact on consumers? <a href="https://www.linkedin.com/in/jennifergriffinsmith/">Jennifer Griffin Smith</a>, the CMO at <a href="https://www.brightcove.com/en/">Brightco ... Show More
24m 57s