Working as a manager for nine years at JCPenney, Tom Campion learned a critical lesson about how to succeed in retail: you have to keep close track of inventory. Tom’s experience navigating the ebb and flow of style, color, and size—all without the benefit of computers—gave him the confidence to launch his own retail business, aimed at teenagers. In 1978, he ... Show More
Nov 2020
Nike’s Phil Knight: How to sell without selling
<p>Great branding is about identity – and it’s about matchmaking too. No one knows this better than the legendary co-founder of Nike, Phil Knight. When he and his partner, Hall of Fame track coach Bill Bowerman, started the sneaker company, they never tried to force-feed customer ... Show More
35m 40s
Sep 2021
Fast Fashion | Fire Sale | 1
<p>It’s 1987 and Jane Shepherdson, a star buyer for retail chain Topshop, is using her keen ability to predict trends to put the company on the map as the go-to shopping destination for young British women. But when the company is bought by prickly business tycoon Philip Green, a ... Show More
26m 49s
May 2021
Sponsored: Small Business Stories | Columbia Sportswear | 2
<p>This episode is brought to you by Wondery in partnership with Dell Technologies. In honor of small businesses, we're featuring inspiring stories of successful companies that started out small.</p><p>It’s 1970 and Gert Boyle’s life is in ruins. Her husband’s just died, and now, ... Show More
31m 23s
Jun 2024
JCPenney Sells Out with Joel Kim Booster and Scott Seiss | 39
<p>When JCPenney, the 100-year-old department store, decided to rebrand in 2011, they sought the best in the biz to give them a makeover. Enter Ron Johnson, the affable retail genius behind the Apple Store. Hailed as a techy visionary, Johnson was supposed to reinvent the brand. ... Show More
49m 2s
Mar 2022
Where Consumers Will Buy | Retail Reborn Season 2
<p>Associate professor Thomas J. Campanella, ‘Godmother of the Metaverse’ Cathy Hackl and Stôur Group co-founders Sonny Gindi and Eden Melloul join Doug Stephens, founder of Retail Prophet, to discuss how physical and virtual consumer landscapes are evolving to meet next-gen cons ... Show More
37m 55s
Apr 2020
An Inside Look at The North Face with Former CEO Hap Klopp | 7
<p>One of the key players in the story of The North Face is Hap Klopp, who in 1968, bought the then-burgeoning outdoor sports equipment store. He bought the company for the bargain price of $60,000.</p><p>Klopp was CEO of The North Face for the next 20 years, and turned the small ... Show More
23m 15s