Practically every lawyer knows the value of referrals, but not every one of them understands how to create a referral strategy that works. A big part of that comes from their misunderstanding in what a referral really means. Stacey Brown Randall, the award-winning author of Generating Business Referrals without Asking, joins Larry Weinstein in this conversation to discuss what referrals ought to be and how you can get them without having to ask. This episode is going to fundamentally change the way you think about referrals and teach you how to crack the code for the greatest revenue source you will ever have in your practice. If you don’t mind going back to the basics to create a roadmap to business growth, then you’re going to be pleased to hear that Stacey’s got a useful gift for you at the end of the episode!
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