Scott weighs in on whether you’re just paying for bots when you advertise on Meta. He then shares advice on how to grow in marketing without going back to school. Finally, Scott compares how the left and right use podcasting to sell ideas.
Want to be featured in a future episode? Send a voice recording to officehours@profgmedia.com, or drop your question ... Show More
Today
America’s Branding Crisis — with Heather Cox Richardson
Historian Heather Cox Richardson joins Scott to discuss the rise of authoritarianism, the myth of rugged individualism, and what Democrats keep getting wrong. They also unpack the branding genius of the modern GOP, why patriotism got hijacked, and what history teaches us about ho ... Show More
1h 19m
Jul 7
How the Prof G Pod Gets Made, What Does It Mean to Be Rich? and What Really Matters in Hiring
Scott kicks things off with a behind-the-scenes look at how The Prof G Pod comes together. He then unpacks what it really means to be a “baller.” Finally, he shares thoughts on what actually matters when hiring new talent, including how we hire here at Prof G Media. Want to be fe ... Show More
23m 59s
Oct 2024
Can A Podcast Change Southwest Airlines? + The College Consulting Business
Scott and Ed open the show by discussing Kalshi’s new election contracts, the rest of the bank earnings, the repercussions of ASML’s 2025 sales guidance, and Amazon and Google’s nuclear energy deals. Then Scott breaks down why he thinks Elliott's new podcast is a smart tool for i ... Show More
59m 3s
Apr 14
319. Allier marketing et authenticité avec Killian Talin
Comment se faire connaître, convaincre et vendre tout en restant soi-même ?
Dans cet épisode, j’accueille Killian Talin pour déconstruire le mythe du marketing authentique et vous montrer comment allier éthique, impact… et conversions. Parce que non, être soi-même ne veut pas dir ... Show More
44m 58s
Jun 23
The Psychology of “Propaganda” Influence That Every Marketer Needs to Know | #Marketing - Ep. 46
Most entrepreneurs try to sell products. Edward Bernays taught us to sell identity. In this episode of The Russell Brunson Show, I break down the hidden playbook behind influence, persuasion, and mass movement creation. After reading Bernays’ book Propaganda, the first of its kin ... Show More
14m 30s
Nov 2024
Adventures in Ads: Behind the Scenes with an Ad Delivery Specialist
This week on The Podcast Advertising Playbook, our host Heather Osgood sits down with seasoned ad delivery specialist from True Native Media, Hannah Gayhardt, to uncover the secrets behind successful podcast advertising. Whether you're new to the space or looking to fine-tune you ... Show More
35m 24s
Jun 2024
Advertising: Podcast Ads Are Your New Secret Weapon to Increase Sales with Tom Webster, Sounds Profitable
Tom Webster is a partner at Sounds Profitable, the leading voice of significance for the digital audio industry, devoted to growing the podcast sector through audio insights, education and connections. They produce the must-consume research on podcast advertising, and are probabl ... Show More
32m 27s