Oct 2024

How to Win Back the Wary Consumer

These days, many consumers are finding buying decisions overwhelming and walking away from interactions online. It’s getting harder to tell what’s real – from product reviews to descriptions – which can lead to hesitation and confusion in people’s shopping habits. This poses a re ... Show More

18m 14s

Aug 2024

The Aviation Industry’s New Flight Plan

For this episode, our hosts Josh and Elise take us on a journey into the future of air travel. For the airline industry, the demand for operational resilience in the face of disruption has never been higher. Looking ahead, aviation companies need to reinvent themselves to build a ... Show More

22m 26s

Jul 2024

Why Businesses Need to Reinvent Their Approach to Change

If there was ever a time for organizations to get better at managing change, that time is now. Leaders have a love-hate relationship with the idea of change. And it’s easy to see why: Accenture research shows that 90% of organizations have gone through two or more major transform ... Show More

27m 20s

Jun 2024

Social shopping: The battle for Gen Z

The social shopping industry is estimated to reach around $8.5 trillion in global sales by 2030. So what are the big tech giants doing to win over a generation of teenagers hooked onto shopping on social media?We find out what makes shopping social and find out what happens when ... Show More

17m 29s

Mar 2020

How to Create a Social Media Strategy

This season of Skill Up, we’re looking at social marketing. You want to always meet your customers where they already are. And it just so happens that over 30 billion users across all channels are on social, interacting with brands and communities. That’s a lot. So before you sta ... Show More

10m 10s

Feb 2023

Getting into business: Selling on social media

Some businesses in South East Asia are growing at remarkable rates by using social media to sell. Live streaming on TikTok and live chatting on apps like Whatsapp, Line and Zalo are all being used to increase sales. We find out how. Nina Dizon-Cabrera is the CEO of make-up brand, ... Show More

18m 42s

Nov 2020

Why Social Media is the new Cable TV, with Chaordix CEO Terry Sydoryk

<p>Like, follow, comment and subscribe. Those are four popular words among social media users today, brands included. And when you are a company looking to engage with your customers on a personal level or speak to them broadly, social media has become the No. 1 place to achieve ... Show More

56m 6s

Jul 2021

The future of e-commerce and retail in MENA with Mazen AlDarrab, Founder of Zid

Mazen AlDarrab, Founder and Chief Growth Officer of Zid, a Riyadh-based Shopify-like e-commerce management startup that helps people (and businesses) set up their online stores. Mazen AlDarrab is a serial entrepreneur who previously founded and led different companies before Zid. ... Show More

1s

Mar 2021

The Next Wave of Marketplace Startups

<p>In the tech world, marketplaces are a hot topic. That term—marketplace—encompasses a huge swath of services we use every day, from grocery delivery to online shopping to remote learning. How have marketplace dynamics changed since pre-pandemic, and what COVID-propelled consume ... Show More

27 m

Jan 2022

NEW MONEY: Building Your Brand, Then Building a Brand – Using the Power of Influence to Start a Business

There’s no guidebook, no course for marketing in the social media age. Yet platforms like Facebook, TikTok and Instagram have proved to be fertile ground for marketing and presenting personality-first ad campaigns. Two influencers-turned-brand-founders Sabrina Sadeghian of the sk ... Show More

26m 19s

Why the Future of Shopping Is Social