Oct 2024

How to Win Back the Wary Consumer

These days, many consumers are finding buying decisions overwhelming and walking away from interactions online. It’s getting harder to tell what’s real – from product reviews to descriptions – which can lead to hesitation and confusion in people’s shopping habits. This poses a re ... Show More

18m 14s

Aug 2024

The Aviation Industry’s New Flight Plan

For this episode, our hosts Josh and Elise take us on a journey into the future of air travel. For the airline industry, the demand for operational resilience in the face of disruption has never been higher. Looking ahead, aviation companies need to reinvent themselves to build a ... Show More

22m 26s

Jul 2024

Why Businesses Need to Reinvent Their Approach to Change

If there was ever a time for organizations to get better at managing change, that time is now. Leaders have a love-hate relationship with the idea of change. And it’s easy to see why: Accenture research shows that 90% of organizations have gone through two or more major transform ... Show More

27m 20s

Apr 2022

Power up your Social Commerce

Host <a href="https://twitter.com/willfrancis" target="_blank">Will Francis</a> is joined by Avocado Social founder Alison Battisby to discuss how marketers can take full advantage of the rise of shopping within social media platforms. From Instagram, Facebook and Pinterest to ... Show More

47m 27s

Jun 2024

Social shopping: The battle for Gen Z

The social shopping industry is estimated to reach around $8.5 trillion in global sales by 2030. So what are the big tech giants doing to win over a generation of teenagers hooked onto shopping on social media?We find out what makes shopping social and find out what happens when ... Show More

17m 29s

Jan 2021

The joy of shopping -- and how to recapture it online | Nimisha Jain

Shopping is about more than just what you buy: it’s a treasure hunt to discover something new, a negotiation to get a great deal, a time to catch up with friends and family. But for many, online shopping has turned the experience into an impersonal, unsatisfactory event. Is there ... Show More

12m 5s

Feb 2018

The Role of Social in B2B and B2C

In this special episode of the Social Pros Podcast, Jay and Adam speak with a wide range of guests to discuss the importance of social and where it might be heading in the coming year. Special thanks to our sponsors: <ul> <li style="font-we ... Show More

38m 12s

Nov 2024

The Intersection of Fashion Social Media & Brand Marketing

Shayna Macklin, Fractional CMO at Rainbow Shops, delves into fashion brand partnerships and social media. Social media has empowered consumers to voice their opinions and preferences. This two-way communication is leading to a new era of brand strategy that is data-driven and inf ... Show More

22m 39s

Apr 2024

The Intersection of Fashion Social Media & Brand Marketing

Shayna Macklin, Fractional CMO at Rainbow Shops, delves into fashion brand partnerships and social media. Social media has empowered consumers to voice their opinions and preferences. This two-way communication is leading to a new era of brand strategy that is data-driven and inf ... Show More

22m 39s

Sep 2025

The Future of E-Commerce: Trends, Tech, and Tactics

For today’s episode, we have a panel from this year’s Inc’s Founders House in Philadelphia. Social media director, Andrea Hardalo and her fellow panelists: Woodie Hillyard, co-founder and CEO of the men’s personal care brand W, Arthur Leopold, co-founder and CEO of the ad platfor ... Show More

35m 1s

Dec 2024

Shopping in the Social Media Age | 4

TikTok gift guides and social media shopping platforms changed the game this holiday season. So how much did shoppers spend — and where did they make those purchases? Hint: it definitely wasn't Target. David is joined by Jordyn Holman, retail reporter for The New York Times, and ... Show More

31m 56s

Why the Future of Shopping Is Social