Analyzing the Future of Marketing and Re...

<p>The brands everyone talks about are not the safest ones. They are the bold ones.</p><p>And few people understand that better than Nick Tran.</p><p>The former TikTok Global Head of Marketing and current Diageo President and CMO joins Marketing Trends to break down how he built ... Show More

<p>When everyone has access to the same AI tools, what separates the great from the forgettable is the human behind the screen.</p><p>Fiverr’s VP of Global Brand Communications, Shiri Hellmann, joins Marketing Trends to break down how her team turns chaos into creativity. From pr ... Show More

<p>Brands don’t live in campaigns… they live in memory.</p><p> </p><p>In this episode of Marketing Trends, Ulli Appelbaum, Founder & CSO of First The Trousers Then The Shoes, joins Stephanie Postles to unpack how brand associations and mental availability determine what people ch ... Show More

What are the top marketing trends to watch out for in 2024?   In this special solo pod, Daniel discusses five key trends that marketers should be aware of. From outsourcing talent overseas to leveraging AI for personalized marketing, will long-term partnerships with influencers b ... Show More

How can marketers strike a balance between brand awareness and long-term thinking? Vibhor Kapoor,  Chief Business Officer of NextRoll and former President of Adroll, joins me to discuss the importance of brand purpose and standing out in a crowded market. We explore the concept o ... Show More

What are the key elements of great marketing? How can marketers develop business acumen and continue to innovate within the constraints of profitability?  Daniel chats with Paxton Gray, a seasoned marketer and the CEO of 97th Floor, about his unique perspective on the industry. T ... Show More

<p><em><strong>Lean Marketing: More leads. More profit. Less marketing.</strong></em> by Allan Dib</p> <p>ABOUT THE BOOK:</p> <p><strong>Bigger Results with Less Marketing</strong></p> <p>You keep being told to do more marketing — more complex, more aggressive, and more expensive ... Show More

Let’s be real—as marketers, we like to overcomplicate things, giving metrics, statistics, and information overload to try and explain what makes up great marketing. But what if the answer is simpler than we think?  In this compilation of marketing hills past, Daniel asks five all ... Show More

<p>As modern marketers, we are swamped by numbers coming from all directions. How do we manage all this data, demystify it, and use it to our best advantage? Host <a href="https://willfrancis.com/" target="_blank">Will Francis</a> chats with <a href="https://twitter.com/cspenn" t ... Show More

How much has marketing really changed in the last decade? It might not be as much as you think.<br /><br />This week, Elena and Rob are covering what’s next in marketing, from how younger generations are making new demands of businesses to why it's so hard to keep up with the lat ... Show More

<p>On this week in sales we'll be looking at: </p> <ul> <li>Sales automation</li> <li>Post COVID lead generation trends</li> <li>Amazon's Hire to Fire strategy</li> </ul> <h2>News:</h2> <h3>What's Your Sales Automation Strategy?</h3> <p>A recent McKinsey study shows that more tha ... Show More

Think you know the basics of marketing? Think again. Ralph and Kasim show you how to spice up your marketing fundamentals with some cutting-edge tools and techniques. They reveal the secrets of crafting messages that stop people in their tracks and make them drool over your offer ... Show More

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