logo
episode-header-image
Nov 2019
25m 55s

To Truly Delight Customers, You Need Aes...

Harvard Business Review
About this episode
Pauline Brown, former chairman of North America for the luxury goods company LVMH, argues that in additional to traditional and emotional intelligence, great leaders also need to develop what she calls aesthetic intelligence. This means knowing what good taste is and thinking about how your services and products stimulate all five senses to create delight. B ... Show More
Up next
Aug 19
How to Bring More Rigor to Your Long-Term Thinking
Amid great economic, political, and technological change, it can feel impossible to predict what might happen next. Nick Foster, a futurist and designer who has worked at Google X, Sony, and elsewhere, says that most of us struggle because we tend to fall into one pattern of thin ... Show More
32m 1s
Jul 29
What We Know About Leading with Intuition
It might seem risky to base decisions as a leader on your gut feeling or intuition. But Laura Huang's research has found that intuition isn't just an arbitrary thought or emotion; that it’s the culmination of years of data and observation, and that it is worth listening to. The N ... Show More
34m 33s
Jul 22
Finding Joy When You Have Limited Free Time
It might seem that high-achievers with important jobs don't need — or even have time for — activities that bring them joy. But it turns out that finding joy at all stages of life (along with achievement and meaningfulness) is essential to feeling satisfied and being a more effect ... Show More
25m 53s
Recommended Episodes
Nov 2023
Why Every Leader Needs “Aesthetic Intelligence”
Do you have good AI? That’s “aesthetic intelligence” — not artificial intelligence. Pauline Brown, former chairman of North America for the luxury goods company LVMH, argues that great leaders need to develop “aesthetic intelligence” to stand out among competitors. They need to u ... Show More
27m 57s
Apr 2021
Beyond Meat's Ethan Brown: How to teach your customer
As the founder and CEO of Beyond Meat, Ethan Brown has spent years navigating misconceptions about plant-based foods. But smart entrepreneurs listen instead of arguing. Only by obsessing over what customers say they want has Brown been able to create a product that succeeds in th ... Show More
43 m
May 2022
Delivering a Personalized Shopping Experience with AI
THE YES, a shopping app for fashion brands, uses a sophisticated algorithm to create and deliver a personalized store for every shopper, based on her style preferences, size, and budget. After launching the app in 2020, the founders must decide whether to continue developing the ... Show More
34m 27s
May 2022
#459 - L’intelligence émotionnelle est-elle (enfin) devenue la clé de la réussite en entreprise ?
Cela fait des années que l’on oppose l’intelligence émotionnelle à l’intelligence « classique », bien cartésienne, basée sur des critères mesurables, concrets. Sans vouloir faire un cours d’histoire trop rébarbatif, la valorisation de l’intelligence mathématique et technique remo ... Show More
7m 44s
Jun 2020
Building Client Relationships With Emotional Intelligence In The Digital Age
Milton Pedraza, Luxury Institute CEO, and Zornitza Stefanova, BSPK Founder and CEO, discuss building client relationships with emotional intelligence in the digital age. COVID-19 is prompting a massive shift to digital across industries, particularly in luxury.  Ralph Lauren and ... Show More
40m 7s
Jun 2023
Rapid Response: How to inject AI into your core business, w/Smart Eye’s Rana el Kaliouby
Rapid Response with Bob Safian: Should you begin incorporating AI now or wait to see how it shakes-out for early adopters? AI pioneer Rana el Kaliouby urges business leaders to embrace their exploration mindset in order to accelerate faster. El Kaliouby takes us inside her own AI ... Show More
23m 7s
Aug 2023
Why Entrepreneurial Success Is About More Than a Big Exit
When Ben Gorham of Byredo and Monique Rodriguez of Mielle Organics sold the businesses they spent years building, the financial milestone was just the culmination of more meaningful professional journeys that began with a clear sense of purpose.  Background:  Beauty founders Ben ... Show More
18m 42s
Jun 2024
Gucci Westman and David Neville on Creating a Luxury Beauty Brand That Lasts
Husband and wife duo Gucci Westman and David Neville’s luxury beauty label Westman Atelier has become an industry favourite, winning fans for its curated collection of cosmetics, holistic approach to beauty and strong focus on ingredients. “Our customer knows that she's getting s ... Show More
18m 51s
Mar 2020
Why AI is the Small Business Owners New Best Friend
Boost Your Business is a custom podcast from FastCo works and Intuit Quickbooks. Each episode, host Mayra Ceja dives into everything you need to know to make your small business a success with experts from Intuit.On this episode, Mayra sits down with Ariege Mischerghi, accountant ... Show More
13m 58s