It’s never been easier to scam someone online.
Now, AI-generated “pity scams” use fake injured veterans to sell cheap mass-produced products.
They leverage three powerful psychological biases to persuade the masses.
On today’s Nudge, I explain how and why it’s so hard to stop the scammers.
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BBC’s fake veteran reporting: ... Show More
Oct 19
Is the stock market just vibes?
When Greece beat France in Euro 2004, the stock market shifted. When Allbirds rebranded as an AI company, its stock rose 600%. When British radio plays happy music, the FTSE improves. So, is the stock market just vibes? Does national mood actually move the market? That’s what tod ... Show More
25m 36s
Jul 2023
Not All Publicity is Good Publicity
<p>On today's episode, I'm joined by Dr. Thomas Ramsøy, the CEO of Neurons and a Neuropsychologist, Neuroscientist, Bestselling Author, Innovator, Consultant, and Speaker. We discuss consumer behavior and how AI will change the way we track it. I talk about the commoditiz ... Show More
17m 15s
Nov 2025
How Anyone Can Make $1M in 24 Months: Social Media & Marketing Playbook for 2026 | GaryVee @ Aspire
In today’s episode, I break down why envy, fear, and excuses are holding so many people back, and how self-awareness is the ultimate unlock for success. I talk about changing our mindset about money, finding joy in the game, and how AI is creating once-in-a-lifetime opportunities ... Show More
46m 5s
<p>Want to be more persuasive? Wondering which words will influence people to take action? To discover how to use language to guide people to a desired outcome, interview Jonah Berger.</p><p><br></p><p><br></p><p><strong>Guest</strong>:<strong> </strong><a href="https://jonahberg ... Show More
<p>Is your content converting? Are you looking for a better way to move people to action? To learn a four-part story framework that leverages persuasion psychology that inspires action, I interview Kirk Nugent.</p><p><br></p><p><br></p><p><strong>Guest</strong>:<strong> </strong> ... Show More
<p>Want your marketing to be more memorable? Looking for psychology-backed tactics that will improve your results? To discover how to put applied behavioral science to work in marketing, I interview Richard Shotton.</p><p><br></p><p><br></p><p><strong>Guest</strong>:<strong> </st ... Show More