The Language of Persuasion: Magic Words ...

Are you struggling to create marketing content that not only resonates but drives real business results? Wondering how to transform customer wins into compelling proof that influences buyers at every stage of their journey? Customer stories are one of the most versatile and high- ... Show More

Are you struggling to stand out in an increasingly crowded marketplace? Wondering how to leverage your expertise to generate more leads and sales for your business? To discover how to build and monetize a personal brand that creates exposure, generates qualified leads, and drives ... Show More

Are you struggling to position your product as essential rather than optional? Wondering why your marketing tactics aren’t converting like they used to? Messaging strategy—not marketing tricks—is what separates forgettable products from must-haves. To learn how to craft a sustain ... Show More

Today’s guest shares how to make people 50% more likely to agree to your request. How to make children 33% more likely to tidy up. Plus, how to make your team more creative, your pitches more believable and your suggestions sound more confident. You don’t have to take some magic ... Show More

On today’s episode of Nudge, I learnt something that genuinely surprised me. Persuasive people aren’t born persuasive. They’re not persuasive because of their looks, their character, or their position. No, according to today’s guest, Dr Jonah Berger, their persuasiveness actually ... Show More

Feeling overwhelmed by the constant demand for fresh, engaging content? Looking for ways to scale your copywriting without losing your personal touch? To discover how to build an AI persona that writes in your voice and style, I interview Jeff J. Hunter. Guest: Jeff J. Hunter | S ... Show More

#510: Maybe you’re trying to convince:– Your spouse | to embrace the FIRE movement.– Your teenage kids | to invest some of their summer job money in stocks.– Your neighbor | to sell you their house in a private, off-market deal.– Your boss | to give you more vacation time.– Your ... Show More

#801 With data showing there are over four million podcasts out there, does it still make sense to start your own show? Well, it also turns out there are only about four hundred thousand podcasts regularly publishing new episodes. If you niche down, there might be no one talking ... Show More

Can governments manipulate their citizens? Can everyday people be convinced to munch on insects? Are humans akin to wild hogs? And can we learn how to resist manipulation? In today’s episode, ex-Cambridge Analytica employee Patrick Fagan attempts to answer these questions, and mo ... Show More

I tested a fairly unknown persuasion principle on 96 loyal Nudge listeners. It made my message 20% more effective. To hear how and why, listen to the latest episode of Nudge with the fantastic Bas Wouters, best-selling author and CEO of the Cialdini Influence. Bas’s book Online I ... Show More

Do you know what people really think about your business? Wondering how AI can help you determine your real value so you can stand out in a noisy marketplace? To discover how AI can help you make data-driven marketing decisions that resonate with your audience, I interview Liza A ... Show More

📺 Watch: https://youtu.be/jax9Ro9Zx3o🔗Blog: https://www.thebusinessenglishpodcast.com/blog-ep117📥 Newsletter: https://www.energeticenglish.com/3MMIn this episode of The Business English Podcast, we explore how to confidently and politely speak up in big meetings without soundi ... Show More

“I’ve been booked to do a fireside chat at a conference, have you got any tips?” This is a question I got a few weeks ago from one of my Green Room clients, and she actually had the event this week.  In response I shared with her some tactics she could use before and during the e ... Show More