Want your marketing to be more memorable? Looking for psychology-backed tactics that will improve your results? To discover how to put applied behavioral science to work in marketing, I interview Richard Shotton.
Apr 2020
#163 - Richard Shotton - Psychology, Advertising & Human Behaviour
Richard Shotton is a behavioural scientist, Founder of Astroten and an author.
One of my favourite guests returns today as we discuss mental models, psychology, consumer behaviour, principles for advertising, social change and much more.
Expect to learn how you can tell someone's ... Show More
1h 23m
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