logo
episode-header-image
May 2024
43m 27s

Hacking the Human Mind With Applied Beha...

Michael Stelzner, Social Media Examiner
About this episode
Want your marketing to be more memorable? Looking for psychology-backed tactics that will improve your results? To discover how to put applied behavioral science to work in marketing, I interview Richard Shotton. 
Up next
Nov 20
The Smartest Way to Grow on TikTok in 2025
<p>Are you struggling to get views on TikTok? Wondering how to escape 200-view jail and start growing your audience? To discover how to understand and leverage the TikTok algorithm to create content that gets views, builds an audience, and drives business results, I interview Mik ... Show More
43m 27s
Nov 13
Winning With Pinterest Ads: How to Increase Your B2C Sales
<p>Want to tap into an overlooked advertising platform that delivers strong results? Wondering how to leverage Pinterest ads to reach new customers and scale your revenue? To discover how to create and optimize Pinterest ad campaigns that convert, I interview Karen Nelson.</p><p> ... Show More
44m 56s
Nov 6
How to Establish Thought Leadership on YouTube
<p>Are you putting in hours of work creating content, but your client list still depends almost entirely on word-of-mouth referrals? Do you wish you could leverage the power of long-form video to become the undisputed authority in your niche without the overwhelming pressure of g ... Show More
47m 15s
Recommended Episodes
Mar 2024
How to Grow Your Agency Through Socially Responsible Marketing
How to Grow Your Agency Through Socially Responsible Marketing DESCRIPTION:Wondering how to prioritize inclusivity, emotion, and social impact in your agency’s work? Looking for a proven model to follow? To discover the keys to conscious agency growth from a serial entrepreneur w ... Show More
43m 12s
Mar 2024
Personal Branding Tips for Agency Owners
Wondering whether to make yourself the face of your company? Worried about balancing professionalism with personal branding? To discover how to leverage your personality to build client trust and supercharge sales, Brooke Sellas interviews Sarah Scott. Guest: Sarah Scott Review o ... Show More
41m 36s
Nov 2022
Twitter Changes: What it Means for Marketers
<p>We explore the latest Twitter changes featuring Jerry Potter with <a href="https://www.socialmediaexaminer.com/" rel="noopener noreferrer" target="_blank">Michael Stelzner</a> on the Social Media Marketing Talk Show.</p><p>See Privacy Policy at <a href="https://art19.com/priva ... Show More
31m 4s
Sep 2022
Facebook Advertising Updates: Advantage+, New Targeting, and More
<p>We explore the latest Facebook ads changes featuring Jerry Potter with <a href="http://alliebloydmedia.com/" rel="noopener noreferrer" target="_blank">Allie Bloyd</a> on the Social Media Marketing Talk Show.</p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel=" ... Show More
18m 24s
Jul 2023
Threads: What Marketers Need to Know
<p>We explore the latest Threads updates with Jerry Potter featuring&nbsp;<a href="https://pegfitzpatrick.com/" rel="noopener noreferrer" target="_blank">Peg Fitzpatrick</a>&nbsp;on the Social Media Marketing Talk Show.</p><p>See Privacy Policy at <a href="https://art19.com/priva ... Show More
30m 47s
Apr 2020
#163 - Richard Shotton - Psychology, Advertising & Human Behaviour
Richard Shotton is a behavioural scientist, Founder of Astroten and an author. One of my favourite guests returns today as we discuss mental models, psychology, consumer behaviour, principles for advertising, social change and much more. Expect to learn how you can tell someone's ... Show More
1h 23m
Sep 2022
Instagram Updates: Reels Tools, Sharing Features, and More
<p>We explore the latest Instagram changes featuring Jerry Potter with <a href="https://shannonmckinstrie.com/" rel="noopener noreferrer" target="_blank">Shannon McKinstrie</a> on the Social Media Marketing Talk Show.</p><p>See Privacy Policy at <a href="https://art19.com/privacy ... Show More
21m 15s
Nov 2020
Instagram Hashtag Changes: What Marketers Need to Know
Explore what Instagram's changes to hashtags and keyword search mean for marketers with special guest Natasha Samuel, this week on the Social Media Marketing Talk Show. Register for the Google Analytics for Marketers Course See Privacy Policy at https://art19.com/privacy and Cali ... Show More
45m 46s
Aug 2021
Instagram Reels Updates, Stories Updates, Retiring Swipe-Up, and More
<p>Explore Instagram changes with Michael Stelzner and Instagram expert, <a href="https://shinewithnatasha.com/" rel="noopener noreferrer" target="_blank">Natasha Samuel</a>.</p><p><br></p><p>Want to confidently make better marketing strategy decisions—in less time? Then be sure ... Show More
25m 3s