Hacking the Human Mind With Applied Beha...

Struggling to get traction on LinkedIn despite posting consistently? I interview Kasey Brown to discover a three-part framework for writing LinkedIn posts that capture attention, hold readers through to the end, and drive meaningful shares.Making the LinkedIn Content Gap Work for ... Show More

Wonder how Instagram’s newest features could shift where your content gets discovered and who it reaches? I interview Chelsea Peitz to discover how four new Instagram updates should shape your marketing approach.Instagram+ Stories FeaturesInstagram’s User-Controlled Algorithm and ... Show More

Are you convinced it's too late to build a YouTube presence that actually moves the needle for your business? I interview Ty Myers to discover how to launch and grow a YouTube channel from scratch—including the production steps that build audience trust and the strategies that tu ... Show More

Can marketers tap into psychology to improve the effectiveness of their work? Well, there’s a reason why Dr. Robert Cialdini’s psychology book <i>Influence </i>is a marketing and sales bestseller.<br /><br />Whether you realize it or not, psychological principles are applied in m ... Show More

In this episode of The Brainy Business podcast, Melina Palmer welcomes Richard Shotton and MichaelAaron Flicker, co-authors of the enlightening book, Hacking the Human Mind. Together, they explore the psychological principles behind some of the world's most iconic brands, includi ... Show More

What makes people trust you faster, remember your message longer, and say “yes” more often? Behavioral science has the answers. In this episode, AJ and Johnny sit down with behavioral science expert and author Richard Shotton to break down the psychological tactics behind persuas ... Show More

Behavioral science is revolutionizing how businesses connect with customers and influence decisions. By understanding the psychological principles that drive human behavior, companies can create more effective marketing strategies and product experiences. But how can you apply th ... Show More

<p>If you&apos;re a loyal podcast listener, you probably know that I&apos;m obsessed with all things customer behavior.</p><p>And if you&apos;re new around the block, I NEED to break it to you: I&apos;m a psychology freak.</p><p>Here’s the thing…understanding human behavior can t ... Show More

Ever worried about someone stealing your phone at the beach? Well, there’s one thing you can do to make your phone 4x safer. It involves using a psychology-inspired principle to change behaviour. On this show, you’ll learn what it is, and why it’s important to marketers. Today, N ... Show More

Richard Shotton is a behavioural scientist, Founder of Astroten and an author. Humans are predictably irrational. By studying these behaviours through clever techniques, advertisers and marketers have been able to boost sales and influence you in ways you might not realise or exp ... Show More

In this episode of The Brainy Business podcast, Melina Palmer welcomes back Nancy Harhut, author of the insightful book, Using Behavioral Science in Marketing. Together, they delve into the powerful ways behavioral science can be applied to marketing strategies, enhancing custome ... Show More

Behavioral science holds the keys to some of the most effective, yet overlooked, marketing strategies. And if you’re not thinking about it, you’re already behind. Daniel sits down with Phill Agnew, host of the UK's #1 marketing podcast Nudge, to explore psychological principles t ... Show More