Yesterday

In five years will we still be talking about SEO rankings?

SEO rankings may soon become invisible metrics behind AI-driven recommendations. Jason Lax, senior SEO and AI expert at SAP with nearly two decades in search, is leading the enterprise shift from traditional SEO into AEO and GEO. He reframes success around recommendation and reco ... Show More

1m 15s

Sep 17

One SEO metric teams rely on too much

Sessions and visits mislead teams as AI absorbs informational search intent. Jason Lax, senior SEO and AI expert at SAP with nearly two decades of search experience now leading AEO and GEO strategy, breaks down why declining traffic volume can mask rising engagement quality. He d ... Show More

1m 26s

Sep 16

Which AI search platform are marketers paying the least attention to today?

Marketers routinely misjudge which AI platforms their actual audience uses. Jason Lax, senior SEO and AI expert at SAP with nearly two decades in search now leading AEO and GEO strategy, argues platform prioritization should never be assumption-driven. He outlines a cross-platfor ... Show More

1m 15s

Aug 2025

The Future of SEO

In this episode of The Digital Marketing Podcast, hosts Daniel Rowles and Ciaran Rogers explore one of the most pressing questions facing marketers today: what does SEO look like in a world dominated by AI search and generative answers? With Google rolling out AI Overviews and AI ... Show More

30m 39s

Aug 2025

Google Will Kill Your Traffic - Here's How You Adapt | Kevin Indig (Growth Memo)

AI Overviews are changing search — but not in the way Google wants you to think.In this episode of the Ahrefs Podcast, Tim Soulo sits down with Kevin Indig to discuss the real impact of AI on search behavior, website traffic, and SEO strategy.Kevin analyzed over 5 billion search ... Show More

1h 7m

May 2023

164 - Everything SEO, with Barrett O’ Neil

On today’s pod, Daniel’s chatting with SEO specialist, Barrett O’Neill about everything SEO-related. What are the biggest things you can do to boost your page’s SEO ranking today? How will SEO change with the rapid development of AI technology? And what’s the best way to grow yo ... Show More

28m 6s

Apr 2024

SEO Is Dead… 5 Ways To Save Your Business In 2024

Ep. 216 Is Google search traffic in decline? Kipp and Kieran dive into the possible replacements for Google search and what you can do if you rely on Google. Learn more on navigating post-SEO marketing strategies, leveraging B2B creators, and adapting to the AI revolution that's ... Show More

42m 29s

Jun 2025

How to Rank #1 in ChatGPT Results (AI SEO Strategy)

Ep. 336 Is your organic traffic vanishing into the AI ether? Kipp, Kieran, and Aja Frost (Sr. Director of Global Growth at HubSpot), dive into the huge disruption AI-powered search is having on SEO, and exactly how brands should respond if they want to stay visible in a world dom ... Show More

47m 10s

Aug 2025

Tools and Tips Special - Navigating AI Search, Ads & SEO in 2025

In this episode of The Digital Marketing Podcast, hosts Daniel Rowles and Ciaran Rogers return with a fresh round of insights and hands-on tools to help digital marketers adapt and experiment in the evolving AI-driven marketing landscape. From Google's AI Max campaigns to the exp ... Show More

27m 20s

Sep 2025

SEO Is Dead: The #1 Skill You Need in 2025

Want Kipp's Loop Marketing Prompt Library (over 100 prompts)? Get it for free: https://clickhubspot.com/elm Episode 74: Is SEO really dead—and if so, what’s the number one marketing skill you need to stay ahead in 2025? Matt Wolfe (https://x.com/mreflow) and Kipp Bodnar (https:// ... Show More

46 m

Aug 2024

SEO Masteries Unlocked With James Reynolds

Dive deep into the world of SEO and digital marketing in this episode of 'Below the Fold' with host Ibrahim Jabri and guest James Reynolds, founder of SEO Sherpa. They cover vital topics including the evolution of SEO, content strategy, Google's algorithm updates, the rise of gen ... Show More

1h 4m

May 2025

How Chatbase Added $103K MRR with Just 36 Keywords - SEO Is NOT Dead

<p>E690: A lot of people say SEO doesn't work anymore. This episode shows otherwise.</p> <p>Chatbase grew their monthly recurring revenue by $103,000 - and SEO was a huge part of it. They didn't rank for thousands of keywords. They just focused on a few that mattered, backed by a ... Show More

15m 7s

Jul 2024

Building Long Term Business Success

<p>In today's episode of 4Ds, I delve into a wide range of topics that are crucial for entrepreneurs and businesses today. I discuss the impact of A.I. on jobs, particularly in the context of writing and SEO, and express my belief that AI will complement jobs rather than repl ... Show More

56m 29s

One thing every enterprise SEO team shou...