The prediction about search that turned out to be right| Listen on Anghami

Today

The biggest misconception marketers still have about AI search

76% of marketers still treat AI search as a separate content channel. Jason Lax, senior SEO and AI expert at SAP, argues this misconception is costing enterprise teams their competitive edge as he transitions his nearly two-decade SEO practice into AEO and GEO. He reframes the co ... Show More

58s

Yesterday

Why SEO Rankings No Longer Drive Purchase Decisions

Rankings no longer predict whether buyers choose your brand. Jason Lax, senior SEO and AI expert at SAP, has spent nearly two decades building the company's global organic program and now leads its shift into AEO and GEO across dozens of markets. He details SAP's technical-plus-c ... Show More

47m 24s

Sep 11

The most exiting emerging AI feature

AI-generated video content is evolving beyond short, generic clips. Tasia Custode of Brio Media examines the trajectory of multimodal AI video generation as tools like Google Flow mature. The discussion centers on the shift from disjointed 8-second AI clips toward storyboarded, s ... Show More

1m 22s

Aug 2025

The Future of SEO

In this episode of The Digital Marketing Podcast, hosts Daniel Rowles and Ciaran Rogers explore one of the most pressing questions facing marketers today: what does SEO look like in a world dominated by AI search and generative answers? With Google rolling out AI Overviews and AI ... Show More

30m 39s

Aug 2025

Google Will Kill Your Traffic - Here's How You Adapt | Kevin Indig (Growth Memo)

AI Overviews are changing search — but not in the way Google wants you to think.In this episode of the Ahrefs Podcast, Tim Soulo sits down with Kevin Indig to discuss the real impact of AI on search behavior, website traffic, and SEO strategy.Kevin analyzed over 5 billion search ... Show More

1h 7m

May 2023

164 - Everything SEO, with Barrett O’ Neil

On today’s pod, Daniel’s chatting with SEO specialist, Barrett O’Neill about everything SEO-related. What are the biggest things you can do to boost your page’s SEO ranking today? How will SEO change with the rapid development of AI technology? And what’s the best way to grow yo ... Show More

28m 6s

Apr 2024

SEO Is Dead… 5 Ways To Save Your Business In 2024

Ep. 216 Is Google search traffic in decline? Kipp and Kieran dive into the possible replacements for Google search and what you can do if you rely on Google. Learn more on navigating post-SEO marketing strategies, leveraging B2B creators, and adapting to the AI revolution that's ... Show More

42m 29s

Jun 2025

How to Rank #1 in ChatGPT Results (AI SEO Strategy)

Ep. 336 Is your organic traffic vanishing into the AI ether? Kipp, Kieran, and Aja Frost (Sr. Director of Global Growth at HubSpot), dive into the huge disruption AI-powered search is having on SEO, and exactly how brands should respond if they want to stay visible in a world dom ... Show More

47m 10s

Aug 2025

Tools and Tips Special - Navigating AI Search, Ads & SEO in 2025

In this episode of The Digital Marketing Podcast, hosts Daniel Rowles and Ciaran Rogers return with a fresh round of insights and hands-on tools to help digital marketers adapt and experiment in the evolving AI-driven marketing landscape. From Google's AI Max campaigns to the exp ... Show More

27m 20s

Sep 2025

SEO Is Dead: The #1 Skill You Need in 2025

Want Kipp's Loop Marketing Prompt Library (over 100 prompts)? Get it for free: https://clickhubspot.com/elm Episode 74: Is SEO really dead—and if so, what’s the number one marketing skill you need to stay ahead in 2025? Matt Wolfe (https://x.com/mreflow) and Kipp Bodnar (https:// ... Show More

46 m

Aug 2024

SEO Masteries Unlocked With James Reynolds

Dive deep into the world of SEO and digital marketing in this episode of 'Below the Fold' with host Ibrahim Jabri and guest James Reynolds, founder of SEO Sherpa. They cover vital topics including the evolution of SEO, content strategy, Google's algorithm updates, the rise of gen ... Show More

1h 4m

May 2025

How Chatbase Added $103K MRR with Just 36 Keywords - SEO Is NOT Dead

<p>E690: A lot of people say SEO doesn't work anymore. This episode shows otherwise.</p> <p>Chatbase grew their monthly recurring revenue by $103,000 - and SEO was a huge part of it. They didn't rank for thousands of keywords. They just focused on a few that mattered, backed by a ... Show More

15m 7s

Jul 2024

Building Long Term Business Success

<p>In today's episode of 4Ds, I delve into a wide range of topics that are crucial for entrepreneurs and businesses today. I discuss the impact of A.I. on jobs, particularly in the context of writing and SEO, and express my belief that AI will complement jobs rather than repl ... Show More

56m 29s

The prediction about search that turned ...