About this episode
Jun 29
Katy Milkman: Learn how to change habits in 39 minutes
World-leading behaviour change expert Katy Milkman details how to change your habits. --- Become an FSB member: https://get.fsb.org.uk/nudge/ Unlock the Nudge Vaults: https://www.nudgepodcast.com/vaults Katy’s book: https://amzn.to/3RF63xA Katy’s podcast: https://www.schwab.com/l ... Show More
39m 27s
Jun 22
Were the 2018 Gatwick drones real?
In December 2018 Gatwick Airport shut down. 109 eyewitnesses reported sighting 170 drone flights over the airport. All flights were grounded, and the nation braced for a terrorist attack. But what if those sightings weren’t real but instead an imagination caused by expectations? ... Show More
31m 27s
Jun 15
Do broken windows cause crime?
The broken windows theory suggests that one broken window can cause a neighbourhood to descend into disrepair. But is it true? Today, with the award-winning professor Leidy Klotz, we investigate the broken windows theory and explain how environments shape our behaviour. --- Becom ... Show More
23m 33s
Feb 2025
Using Neuro-Linguistic Programming for More Influence and Sales
<p>Wondering why some marketing messages work better than others? Want to know the secret to creating content that compels people to take action? To discover how to apply neuro-linguistic programming principles to create more persuasive and effective marketing content, I intervie ... Show More
47m 13s
Mar 2023
The Language of Persuasion: Magic Words to Get Your Way
44m 56s
Dec 2021
Amazon Live Video: Getting Started
47m 11s
Dec 2021
Communication That Converts: A 4-Step Framework for Persuasion
<p>Is your content converting? Are you looking for a better way to move people to action? To learn a four-part story framework that leverages persuasion psychology that inspires action, I interview Pat Quinn.</p><p><br></p><p><strong>Sponsor</strong>: Visit <a href="http://wix.co ... Show More
47m 1s
May 2024
Hacking the Human Mind With Applied Behavioral Marketing
43m 27s
Oct 2025
Applying Behavioral Science for Improved Conversions
<p>Struggling to convert interested prospects into paying customers? Wondering why your perfectly logical marketing messages aren't driving the results you expect? To discover how to apply behavioral science principles to improve your pricing strategy, enhance quality perception, ... Show More
45 m
Jul 2023
Not All Publicity is Good Publicity
<p>On today's episode, I'm joined by Dr. Thomas Ramsøy, the CEO of Neurons and a Neuropsychologist, Neuroscientist, Bestselling Author, Innovator, Consultant, and Speaker. We discuss consumer behavior and how AI will change the way we track it. I talk about the commoditiz ... Show More
17m 15s
Feb 2024
Behavioral Economics: How Understanding the Brain Can Build Your Business
45m 51s
Aug 2021
How to Sell More by Saying Less: A Storytelling Framework
<p>Are you looking for an easier way to persuade people? Do you want more leads and sales? To discover a unique storytelling framework that will help you leverage the power of stories, I interview Park Howell.</p><p><strong>Sponsor</strong>: For an extended 2 week trial & ... Show More
50m 46s
The British government recently announced a ban on all social media usage for children up to the age of 16.
But will the ban work?
Today on Nudge, I explore the psychology of restrictions, bans and friction.
Warning: this show is restricted to those aged 16 or over.
---
Become an FSB member: https://get.fsb.org.uk/nudge/
Use code NUDGE for 10% off ... Show More
<p>Want to be more persuasive? Wondering which words will influence people to take action? To discover how to use language to guide people to a desired outcome, interview Jonah Berger.</p><p><br></p><p><br></p><p><strong>Guest</strong>:<strong> </strong><a href="https://jonahberg ... Show More
<p>Is your content converting? Are you looking for a better way to move people to action? To learn a four-part story framework that leverages persuasion psychology that inspires action, I interview Kirk Nugent.</p><p><br></p><p><br></p><p><strong>Guest</strong>:<strong> </strong> ... Show More
<p>Want your marketing to be more memorable? Looking for psychology-backed tactics that will improve your results? To discover how to put applied behavioral science to work in marketing, I interview Richard Shotton.</p><p><br></p><p><br></p><p><strong>Guest</strong>:<strong> </st ... Show More
<p>Do you want to increase your conversions? Wondering how to leverage behavioral science to improve your results? To explore how understanding the brain can help your business, I interview Melina Palmer.</p><p><br></p><p><br></p><p><strong>Guest</strong>:<strong> </strong><a hre ... Show More
