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Oct 2025
39m 56s

How Lululemon Won Athleisure | Child's P...

Wondery
About this episode
In the late 90s, Canadian entrepreneur Chip Wilson identified a new market emerging in North America: young women taking on yoga as a hobby. Wilson recognized that athletic wear for yoga didn’t exist, and invented the yoga pants that have become ubiquitous today; he also created an empire. In the coming years, Lululemon will rapidly expand across Canada and ... Show More
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Oct 2025
How Lululemon Won Athleisure | Mirror, Mirror | 2
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