logo
episode-header-image
Oct 2023
1h 7m

Vuori: Joe Kudla

Guy Raz | Wondery
About this episode
Vuori founder Joe Kudla built a 4-billion-dollar company on a risky idea: that men actually cared about the clothes they worked out in. When Joe launched Vuori in 2015, women’s athleisure brands like Lululemon were exploding, but there wasn’t a similar brand that catered to men. So Joe set out to sell men’s workout clothes that didn’t scream “hey, these are ... Show More
Up next
Today
Advice Line with Ben Goodwin of Olipop
Today’s callers: Darin from North Carolina seeks guidance on consumer education as his ghee-based snack brand grows into major retailers. Then Sarah from Massachusetts explores scaling pathways for her ‘never-frozen’ gluten-free baked goods. And John from Ohio considers whether o ... Show More
48m 1s
Aug 31
Late July Snacks: Nicole Bernard Dawes. Crackers and Cookies were Failing… Tortilla Chips Saved Them
Nicole Bernard Dawes spent much of her childhood hanging out in her dad’s potato chip factory on Cape Cod. She liked his kettle-cooked chips a lot more than the flavorless snacks in her mom’s health food store. But when she started her own business, she wanted the best of both wo ... Show More
1h 20m
Aug 27
Advice Line with Daymond John of FUBU
Today’s callers: Cristopher from Chicago wants to expand his family’s salsa brand from farmers markets into retail. Next, Darcy in Australia considers adapting his protein bar brand’s messaging to reach beyond his core enthusiasts. Finally, Seema in Canada seeks strategies to inc ... Show More
42m 55s
Recommended Episodes
Nov 2022
Joe De Sena. What It Takes To Build A Business. Episode 527 with The Real Brad Lea (TRBL)
<p>Joe De Sena is the founder and CEO of Spartan, the world’s leading endurance sports brand. Growing up in working-class Queens, De Sena has demonstrated an entrepreneurial spirit since his preteens. He built a multimillion-dollar pool cleaning business before moving to Wall Str ... Show More
45m 2s
Oct 2025
How Lululemon Won Athleisure | Child's Pose | 1
In the late 90s, Canadian entrepreneur Chip Wilson identified a new market emerging in North America: young women taking on yoga as a hobby. Wilson recognized that athletic wear for yoga didn’t exist, and invented the yoga pants that have become ubiquitous today; he also created ... Show More
39m 56s
Jul 2023
Lululemon Athletica: The Athleisure Leader - [Business Breakdowns, EP.120]
This is Zack Fuss, an investor at Irenic Capital, and today we’re breaking down Lululemon Athletica. The Canadian company, founded by Chip Wilson in 1998, has grown from a pop-up store in a yoga class to a $45 billion apparel business. Along the way, it pioneered the trend of ath ... Show More
46m 29s
Oct 2025
How Lululemon Won Athleisure | Mirror, Mirror | 2
It's the 2010s, and the athleisure market has exploded. As Lululemon has grown into one of the world's biggest athletic wear companies, brands like Nike and Adidas want a piece of the pie—and new, smaller companies are adding to the competition. Soon, everyone will be selling the ... Show More
33 m
Jul 2025
How Gusto built a $9.5 billion company by identifying a burning problem
Tomer London is the co-founder and Chief Product Officer at Gusto, the payroll and people platform used by over 400,000 businesses. He grew up helping run his dad’s clothing store in Israel — an experience that sparked his mission to build better tools for small business owners. ... Show More
55m 1s
May 2021
Greatest Hits #1 - Turning it Around: From Failure to a $100m+ Success
Suli Ali is one of the most interesting founders we’ve had on the pod. Suli and his brother Moiz have started and sold $300m worth of companies. They’ve also invested in hundreds of big-name startups, thousands of real estate deals, and much more more. He built small, silly apps. ... Show More
1h 23m
Apr 2023
From Near Bankruptcy to 45 Countries Worldwide - Scaling the Unscalable with Joe De Sena: An EOFire Classic from 2020
From the archive: This episode was originally recorded and published in 2020. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Joe De Sena is the founder and CE ... Show More
26m 7s
Aug 2020
#94 The Breaking Point
When gyms closed at the start of the pandemic, Kevin Allen’s at-home fitness app, Row Vigor, went gangbusters. But there was a problem -- a few lines of code were preventing Kevin from cashing in. The investors present at Kevin's original pitch were Phil Nadel, Jillian Manus, Dan ... Show More
32m 43s
Sep 2023
581: Bootstrapping a $1M Direct to Consumer E-Commerce Brand as a Side Hustle
Ben Feys and Kevin Niehoff had a problem. As young professionals working busy day jobs, they struggled with skincare issues like acne and eczema but couldn’t find products that worked for them. Rather than accept their fate, these best friends decided to take matters into their o ... Show More
37m 4s
Mar 2024
Under Armour CEO Walks The Plank
The old CEO is the new CEO at the athletic brand, but can he turn the ship around? (00:21) Jason Hall and Deidre Woollard discuss: - Why Kevin Plank is back in the CEO seat at Under Armour. - What makes Dick’s Sporting Goods so resilient. - The making of a perfect storm for home ... Show More
31m 48s
Listen to millions of songs and podcasts on Anghami