Send us Fan Mail Labubu dolls are the latest global craze... but what makes them so irresistible? In this episode of Market Outsiders, Jenny Rae and Namaan break down the business model behind Labubu’s rise, from blind box marketing to luxury brand tie-ins. They explore: How scarcity fuels demandWhy repeat purchases matter more than volumeHow the resale mark ... Show More
Jul 17
S23E29: How to Build Business Acumen for Consulting
Send us Fan MailBuilding business judgment is learnable – most candidates just go about it the wrong way.Tauseef Charanya spent 10 years at BCG, conducted over 300 case interviews, and coached hundreds of candidates through the process. In this episode, he explains what business ... Show More
23m 35s
Jul 15
S23E28: How to Use AI in Case Prep (And How Not To)
Send us Fan MailUsing AI for case prep? For most candidates, it's costing them the offer.McKinsey and Bain are already grading how you use AI in interviews this cycle.Most candidates ask AI for answers, skip the hypothesis, and accept whatever it hands back. That skips the exact ... Show More
12m 36s
Apr 2025
S6 Ep7 - AI Dolls, New Canva Features & What Gen Z Actually Cares About
Welcome back to The Girls in Marketing Podcast! In this episode, we’re diving into the latest marketing news that’s got everyone talking - from the rise of AI dolls on LinkedIn (yep, that’s a thing) to the newest updates from Canva’s Create event. We’re also breaking down the Gen ... Show More
44m 42s
Aug 2025
Why Is Everyone Obsessed With Labubus?
An ugly-cute monster has become a global sensation. PopMart, the company behind Labubus, has leveraged blind-box packaging, scarcity and artist collaborations to turn these collectible plushies into a booming business. WSJ's Kaitlyn Wang explains the rise of the Labubu and a "Lab ... Show More
20m 42s
