Send us Fan Mail Labubu dolls are the latest global craze... but what makes them so irresistible? In this episode of Market Outsiders, Jenny Rae and Namaan break down the business model behind Labubu’s rise, from blind box marketing to luxury brand tie-ins. They explore: How scarcity fuels demandWhy repeat purchases matter more than volumeHow the resale mark ... Show More
Yesterday
S25E5: Bain Evaluates MBA Candidates Before Interview Invites Even Go Out
Send us Fan MailWhether you’re targeting McKinsey, BCG, Bain, or Tier 2 / Big 4 strategy firms, your evaluation can start before interview invites even go out.Many firms bring MBA candidates in for a group case or a 1-on-1 session first – the sessions are evaluative.Maile Dyer, a ... Show More
33m 39s
Oct 29
S25E4: MBB Raised Starting Pay Even as AI Targets Junior Consulting Jobs
Send us Fan MailAI was supposed to kill junior consulting jobs. Then McKinsey, BCG, and Bain raised starting pay to $120,000 for pre-MBA hires and $200,000 for post-MBA hires.So why would 3 firms lock in higher base pay for junior consulting jobs?And is the raise as big as it loo ... Show More
12m 38s
Oct 28
S25E3: Inside Healthcare Consulting: 2 Partners on AI, Specialists, and Hiring
Send us Fan MailBen van der Schaaf of Arthur D. Little and Stephane Budel of DeciBio land in the same place on AI – it makes everyone faster, but the experience to know which questions to ask is what clients still pay for.Ben’s example: a colleague with 25 years in quality system ... Show More
56m 59s
Apr 2025
S6 Ep7 - AI Dolls, New Canva Features & What Gen Z Actually Cares About
Welcome back to The Girls in Marketing Podcast! In this episode, we’re diving into the latest marketing news that’s got everyone talking - from the rise of AI dolls on LinkedIn (yep, that’s a thing) to the newest updates from Canva’s Create event. We’re also breaking down the Gen ... Show More
44m 42s