Send us Fan Mail Labubu dolls are the latest global craze... but what makes them so irresistible? In this episode of Market Outsiders, Jenny Rae and Namaan break down the business model behind Labubu’s rise, from blind box marketing to luxury brand tie-ins. They explore: How scarcity fuels demandWhy repeat purchases matter more than volumeHow the resale mark ... Show More
Sep 11
S24E20: Case Competition Applications Close Sunday at Midnight
Send us Fan MailApplications for the Case Competition World Cup close this Sunday, September 13, at 11:59pm PT. APPLY NOWMore information:Undergraduate Track, presented by Grant Thornton StaxGraduate Track, presented by AdobeThis is an opportunity to get in front of top employers ... Show More
2m 53s
Sep 9
S24E19: Why BCG Is Racing to Hire Forward Deployed Engineers
Send us Fan MailBCG is racing to hire forward deployed engineers – and the application window closes September 17.This year's pay range for campus hires is $110,000 to $190,000, up from $110,000 to $160,000 last year. Same job, new title, $30,000 more at the top of the range.Big ... Show More
13m 35s
Sep 4
S24E18: Deloitte, PwC, and 4,500 Firms Can't Find Adobe Talent
Send us Fan MailDeloitte, PwC, IBM, and 4,500 other companies use Adobe Experience Cloud products.And they can't find enough people who know how to implement them.Nick Hilton, Tyler Tu, and Brian Au from Adobe's Customer Experience Certifications team named the Adobe jobs they're ... Show More
49m 6s
Apr 2025
S6 Ep7 - AI Dolls, New Canva Features & What Gen Z Actually Cares About
Welcome back to The Girls in Marketing Podcast! In this episode, we’re diving into the latest marketing news that’s got everyone talking - from the rise of AI dolls on LinkedIn (yep, that’s a thing) to the newest updates from Canva’s Create event. We’re also breaking down the Gen ... Show More
44m 42s
Aug 2025
Why Is Everyone Obsessed With Labubus?
An ugly-cute monster has become a global sensation. PopMart, the company behind Labubus, has leveraged blind-box packaging, scarcity and artist collaborations to turn these collectible plushies into a booming business. WSJ's Kaitlyn Wang explains the rise of the Labubu and a "Lab ... Show More
20m 42s