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Sep 2025
59m 35s

Don Vultaggio: AriZona Beverage Company ...

Guy Raz | Wondery
About this episode
What does it take to turn a Brooklyn beer salesman into the king of iced tea? In the early 1990s, the iced tea market was dominated by Lipton, Nestea, and Snapple. But Don Vultaggio saw an opening. A single moment—watching Snapple cases fly off a truck in winter—sparked an idea that would change his life: why not sell tea in a tallboy can?  AriZona explode ... Show More
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