Should brands be Marketing on the weekends?Â
From email open rates and low competition to overlooked calendar hacks and strategic send times, Daniel and Jay unpack why weekends might just be your secret marketing weapon.Â
Jay breaks down why traditional email performance benchmarks fall short on weekends and why itâs critical to treat them separately f ... Show More
Aug 22
6 Marketing Insights from Fashion to B2B Brands with Kevin Branscum, Senior Director of Brand Marketing at Typeform | Ep. 342
What do Michael Kors, Blue Nile, and Typeform have in common? More than youâd think. Danielâs OUT, Tamaraâs IN. Sheâs joined by Kevin Branscum, a brand leader whoâs worked across fashion, luxury, and B2B SaaS. Together, they explore why the best brands arenât built on features or ... Show More
36m 1s
Jul 16
Building Brand Love with UGG, Tinder, Tubi and Transunion
In this special roundtable episode of The CMO Podcast, recorded live at the Brand Innovators LVMH Villa, presented by Shutterstock. Jim Stengel sits down with four powerhouse marketing leaders to explore the timelessâand timelyâquestion: What does it take to build a brand people ... Show More
43m 40s
Aug 2024
How to Incorporate Influencers into Your Marketing Strategy
Online influencers are an increasingly important way for companies to find new customers and drive sales. But if youâre a marketer hoping to target consumers, itâs important to understand how the social media industry works.
In this episode, Emily Hund, a researcher at the Univer ... Show More
32m 38s
Nov 2024
Branding Essentials for Business and Career Success with Steven Wolfe Pereira & Marisa Thalberg
What makes a brand memorable? Why do some brands feel like home, while others remain simply functional? In this episode of Hello Monday, Jessi Hempel speaks with industry experts Steven Wolfe Pereira and Marisa Thalberg, who share insights from years of leadership in branding and ... Show More
35m 44s
Nov 2024
Social Pros Podcast Live at Content Marketing World
Coming to you live from Content Marketing World in sunny San Diego, Social Pros brings together content experts Robert Rose, Chief Strategy Officer at Content Marketing Institute, and Amber Naslund, LinkedInâs Enterprise Sales Leader. Together with host Zontee Hou, they explore s ... Show More
27m 38s
Dec 2024
How Glossier Maintained Brand Integrity While Scaling
Glossier launched in 2014 as an e-commerce, direct-to-consumer makeup and skincare brand aimed at millennial women. From the start, Glossierâs founder Emily Weiss built a strong digital community around the brand. But after the company received its first major round of funding, G ... Show More
28m 59s
Sep 2024
Timeless Marketing Principles with Jason Ing, Gusto CMO
90% of buyers choose from their initial shortlist of vendors. How can marketers ensure their brand makes it to that list?
This week, Elena, Angela, and Rob are joined by Jason Ing, CMO of Gusto, to discuss timeless marketing principles that work across B2B and B2C. Jason shares i ... Show More
49m 36s
Jun 20
How You Build a Brand That Actually Wins in 2025 | Adweek Leadership Voices
In this raw, unfiltered deep-dive with AdAge, I break down what makes VaynerMedia and VaynerX different â and why kindness, culture, and conviction are more powerful than any viral TV spot.Whether youâre building a business, a brand, or a life â this oneâs for you. đĽWe talk abou ... Show More
34m 47s